Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Swift Networks Communications 59 $12M Australia HubSpot Hubspot CRM CRM 2025 n/a
IMEI Communications 120 $18M Australia Dstillery Dstillery Audiences (exMedia6Degrees) Data Management Platform 2013 n/a
Communications 120 $18M Australia Oracle Oracle Advertising (ex Oracle Data Cloud) Customer Experience 2013 n/a
Communications 120 $18M Australia Lotame Lotame DMP Data Management Platform 2013 n/a
Communications 120 $18M Australia Microsoft Xandr Invest (ex AppNexus DSP) Digital Advertising Platform 2013 n/a
Communications 120 $18M Australia Resonate Resonate Ignite Platform Data Management Platform 2013 n/a
Communications 120 $18M Australia Oracle Oracle BlueKai Data Management Platform 2015 n/a
Communications 120 $18M Australia Facebook Facebook Atlas Marketing Automation 2013 n/a
Communications 120 $18M Australia Adobe Systems Adobe Audience Manager Data Management Platform 2013 n/a
Communications 120 $18M Australia MediaMath MediaMath Digital Advertising Platform 2013 n/a
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