Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

Apply Filters For 10+ Million Software Purchases

  • CRM
Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Grant Thornton Zambia Professional Services 20 $2M Zambia 6sense 6sense Account Engagement Platform Account Based Marketing 2023 n/a
The Copperbelt University Education 1100 $260M Zambia Hotjar Hotjar Customer Experience 2022 n/a
Education 1100 $260M Zambia Google Google Tag Manager Tag Management 2024 n/a
Government 500 $100M Zambia Google Google Tag Manager Tag Management 2025 n/a
Government 500 $100M Zambia Automattic Automattic Jetpack CRM CRM 2023 n/a
Government 500 $100M Zambia Criteo Criteo Commerce Media Platform Digital Advertising Platform 2025 n/a
Government 500 $100M Zambia OpenX Software OpenX OpenAudience Digital Advertising Platform 2025 n/a
Government 500 $100M Zambia Magnite Magnite (ex Rubicon Project) Digital Advertising Platform 2025 n/a
Government 500 $100M Zambia Amazon Web Services (AWS) Amazon Publisher Services Digital Advertising Platform 2025 n/a
Banking and Financial Services 850 $6.5B Zambia Google Google Tag Manager Tag Management 2020 n/a
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