Herstal, 4040,
Belgium
DPHI
DPHI, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. DPHI collaboration with software players such as Odoo empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
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Brainbox | Professional Services | 30 | $4M | Belgium | Odoo | Odoo Invoicing | AP Automation | 2013 |
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Brainbox | Professional Services | 30 | $4M | Belgium | Odoo | Odoo Recruitment | Recruiting | 2013 |
In 2013, Brainbox implemented Odoo Recruitment as part of a wider Odoo suite rollout to centralize HR and applicant workflows alongside invoicing, purchase, sales, leaves, email marketing, events and eCommerce. The deployment was delivered initially with partner Eezee-IT and is maintained operationally by Dphi, with the implementation anchored in Brainbox's Ciney, Belgium operations and supporting field staff and workshops across Wallonia.
Odoo Recruitment was configured to operate within a unified Odoo platform, linking applicant tracking and job posting processes to the HR leave and employee records modules, enabling candidate profile continuity into staff onboarding. The Recruiting implementation leveraged standard category-aligned capabilities such as vacancy management, candidate pipelines, interview scheduling and record consolidation, with configuration focused on integrating recruitment data into the company HR and sales workflows.
Integrations were explicit and pragmatic, Dphi adapted an off-the-shelf gateway between Odoo and HubSpot and deployed a module that imports website-generated quotes into Odoo, enabling end-to-end visibility from prospect to hire and from quotation to delivery. The Recruiting application sits alongside Odoo CRM, warehouse and webshop modules, providing sales representatives and advisers with mobile access to consolidated customer, order and personnel information, and enabling multi-address customer management that supports both sales and field deployment planning.
Governance emphasized reuse of community modules before custom development, a strategy used by Dphi to reduce update friction and simplify maintenance. Brainbox reports operational outcomes from the integrated deployment, including improved control of business operations, faster internal information access, better cross-team communication and increased revenue without adding headcount, driven in part by the consolidated Odoo Recruitment and HR environment.
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Brainbox | Professional Services | 30 | $4M | Belgium | Odoo | Odoo Email Marketing | Marketing Automation | 2013 |
In 2013, Brainbox implemented Odoo Email Marketing as part of a broader Odoo suite deployment, establishing a Marketing Automation capability within its Ciney, Belgium operations. Brainbox is a Belgian DIY construction company and the Odoo Email Marketing implementation was delivered into an integrated application stack that serves sales, commerce, finance and HR workflows.
The implementation included core Odoo modules for Invoicing, Purchase, Sales, eCommerce, Events, CRM, Warehouse, Recruitment and Leaves alongside Odoo Email Marketing. Configuration work focused on quote to order orchestration, customer address management for multiple delivery and invoicing locations, order picking and shipping workflows, and a customer portal that exposes documents, discounts and payment history. The Odoo Email Marketing application was configured to support customer communications tied to CRM and ecommerce events.
Integrations were explicitly implemented, including a community gateway between Odoo and HubSpot that was purchased from an Odoo reseller and adapted by the partner, and a web import module that brings customer quotes from Brainbox’s website into Odoo. Operational coverage spans Brainbox’s advisers across Wallonia, internal workshops responsible for warehouse preparation and delivery, and field sales staff who access the platform on the move. Business functions impacted include sales and CRM, ecommerce storefront operations, warehouse and fulfillment, finance and HR.
Implementation and governance followed a partner led approach, with an initial rollout supported by Eezee-IT and ongoing maintenance and extensions delivered by Dphi. Dphi’s approach prioritized out of the box community modules where possible, adapting selected modules such as the HubSpot gateway to reduce future update friction. Outcomes reported by Brainbox include tighter operational control, faster access to information across teams, improved internal communication for multi person projects, time savings in support processes and increased revenue without additional headcount.
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Professional Services | 30 | $4M | Belgium | Odoo | Odoo eCommerce | eCommerce | 2013 |
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Professional Services | 30 | $4M | Belgium | Odoo | Odoo Procurement | Procurement | 2013 |
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Professional Services | 30 | $4M | Belgium | Odoo | Odoo Sales | Sales Automation,Sales Engagement | 2013 |
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