Helsinki, 100,
Finland
Eficode
Eficode, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Eficode collaboration with software players such as Atlassian empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Eficode | Atlassian | Atlassian Jira Product Discovery | Collaboration | Collaboration |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
|---|---|---|---|---|---|---|---|---|---|---|
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Mettle by NatWest | Banking and Financial Services | 350 | $110M | United Kingdom | Atlassian | Atlassian Jira Product Discovery | Collaboration | 2024 |
In 2024, Mettle by NatWest implemented Atlassian Jira Product Discovery, leveraging Product Discovery to capture and prioritize ideas and create a unified intake for product work across the organization. The rollout was executed alongside Jira and delivered in partnership with Eficode, targeting product, engineering, and design teams in the United Kingdom and covering collaboration for more than 300 employees.
The implementation emphasized core Product Discovery capabilities for idea capture, structured prioritization and visibility into candidate work items, with configuration to align discovery artifacts to existing product backlog practices. Jira Product Discovery was configured to support decision workflows for product owners, enabling prioritized idea lists and traceability into execution pipelines in Jira.
Integrations focused on direct linkage between Jira Product Discovery records and Jira issues to maintain continuity from idea to delivery, preserving context between discovery and engineering execution. Operational scope included product managers and product owners, with the platform serving as the central feedback loop across product, engineering and design functions in the United Kingdom.
Governance changes formalized intake and prioritization processes, instituting a business-wide feedback loop and decision checkpoints to standardize how ideas progress into development. Reported outcomes from the Atlassian case study note 100% adoption by product owners and increased collaboration across 300 plus employees, improving decision-making and speeding delivery.
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Buyer Intent: Companies Evaluating Eficode Services
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