Agrate Brianza, 20864,
Italy
GMDE
GMDE, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. GMDE collaboration with software players such as WoodWing empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| GMDE | WoodWing | WoodWing Assets | Digital Asset Management | Content Management |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight | Insight Source |
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Fratelli Carli | Consumer Packaged Goods | 311 | $70M | Italy | WoodWing | WoodWing Assets | Digital Asset Management | 2018 | In 2018 Fratelli Carli implemented WoodWing Assets and WoodWing Studio to centralize marketing and production assets for multichannel customer communications in Italy. GMDE led the implementation and the project went live in October 2018, establishing a single repository and governance point for creative and product content. WoodWing Assets was deployed as the primary Digital Asset Management platform, delivering centralized version control and easier asset reuse across print and digital channels. The implementation emphasized asset lifecycle controls, metadata driven indexing and search, preview and rendition handling, and native integration into InDesign driven print and digital workflows to streamline layout and publishing tasks. The deployment integrated with the companys product information management system and with existing publishing processes to ensure coordinated updates between product data and marketing collateral. Operational coverage focused on marketing and production teams in Italy, consolidating content creation, approval and reuse workflows into a controlled publishing pipeline. Governance changes included centralized versioning and shared content libraries to reduce duplication and to enforce reuse policies, enabling teams to share controlled assets across channels. Explicit outcomes reported include reduced duplication of assets and improved InDesign driven print and digital workflows as a result of the centralized Digital Asset Management approach. |
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Buyer Intent: Companies Evaluating GMDE Services
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