Chennai, 600125,
India
10Decoders Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 10Decoders and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 10Decoders employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 10Decoders has purchased the following applications: Factors AI Engine for Account Based Marketing in 2025, GoDaddy for Application Hosting and Computing Services in 2015, Tawk.to for Chatbots and Conversational AI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 10Decoders is running and its propensity to invest more and deepen its relationship with Factors.AI , GoDaddy , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 10Decoders revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 10Decoders intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Factors.AI | Legacy | Factors AI Engine | Account Based Marketing | CRM | n/a | 2025 | 2025 |
In 2025, 10Decoders deployed Factors AI Engine on its website to support Account Based Marketing. The implementation centers the Factors AI Engine as the primary web instrumentation and orchestration layer for account discovery and engagement for the India-based professional services firm.
Factors AI Engine is configured to deliver core Account Based Marketing capabilities including account identification, intent scoring, onsite personalization, and campaign orchestration. The Factors AI Engine collects behavioral signals from website interactions and routes structured account intelligence into its analytics and orchestration modules to drive targeted engagement workflows.
Operational scope spans marketing and sales alignment, with the platform influencing ABM campaign segmentation, playbook triggers, and lead routing within 10Decoders. Functional terminology in use includes account segmentation, intent signals, personalization experiences, and campaign orchestration, reflecting platform-driven coordination between demand generation and account teams.
Governance and rollout focus on web consent and access controls, role based permissions for marketing and sales users, and a staged rollout of personalization and engagement features through the website instrumentation layer. Factors AI Engine serves as the centralized Account Based Marketing orchestration point for ongoing ABM operations at 10Decoders.
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CRM | CRM |
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2022 | 2022 |
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CRM | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2024 | 2024 |
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Marketing Analytics | CRM |
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2025 | 2025 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation | CRM |
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2025 | 2025 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Application Hosting and Computing Services | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Tawk.to | Legacy | Tawk.to | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
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Chatbots and Conversational AI | AI-Powered Application |
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2022 | 2022 |
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Chatbots and Conversational AI | AI-Powered Application |
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2024 | 2024 |
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Chatbots and Conversational AI | AI-Powered Application |
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2024 | 2024 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2022 | 2022 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2024 | 2024 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2023 | 2023 |
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