32clicks.com Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 32clicks.com and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 32clicks.com employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 32clicks.com has purchased the following applications: onWebChat for Chatbots and Conversational AI in 2023, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, OpenCart for Shopping Cart Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 32clicks.com is running and its propensity to invest more and deepen its relationship with onWebChat , Google , OpenCart or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 32clicks.com revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 32clicks.com intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| onWebChat | Legacy | onWebChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2023 | 2023 |
In 2023, 32clicks.com implemented onWebChat on its public website. The deployment uses onWebChat as a Chatbots and Conversational AI solution to deliver customer-facing conversational flows and automated messaging for the retailer.
Implementation is web-embedded, exposing the onWebChat widget across commerce and support pages to capture visitor intent and initiate guided conversations. Configuration centers on conversational flow design, web UI customization, session context tracking, and lead capture forms to support product inquiries and order support typical of small retail operations.
Operational ownership is aligned to customer support and sales functions, with lightweight governance for message templates, escalation rules to human agents, and ongoing dialogue script updates managed by a compact team. The deployment architecture emphasizes a browser widget model integrated into the website front end and runtime orchestration of conversational sessions through the onWebChat service, consistent with Chatbots and Conversational AI implementations for small ecommerce businesses.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OpenCart | Legacy | OpenCart | Shopping Cart Management | eCommerce | n/a | 2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2023 | 2023 |
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Tag Management | CRM |
|
2020 | 2020 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
Governance, Risk and Compliance | TRM |
|
2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2023 | 2023 |
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