Chicago, 60654, IL,
United States
9Rooftops Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 9Rooftops and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 9Rooftops employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 9Rooftops has purchased the following applications: FreeWheel Strata for Agency Management in 2020, Cisco Webex Meetings for Audio Video and Web Conferencing in 2021, Exclaimer Cloud Signatures for Office 365 for Digital Signing in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 9Rooftops is running and its propensity to invest more and deepen its relationship with FreeWheel, A Comcast Company , Cisco Systems , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 9Rooftops revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 9Rooftops intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Strata | Agency Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, 9Rooftops implemented FreeWheel Strata to support its Agency Management needs across media operations. The deployment positioned FreeWheel Strata as the central platform for campaign scheduling, inventory management, and order lifecycle orchestration within the agency.
FreeWheel Strata was configured to leverage core campaign management, inventory allocation, and billing modules consistent with the Agency Management category. Configuration work focused on rate card management, linear and programmatic scheduling workflows, order-to-invoice orchestration, and standardized reporting templates to align with 9Rooftops' account and finance processes.
The implementation integrated FreeWheel Strata with the agency's back-office finance systems and ad trafficking workflows using file-based and API-driven data exchange patterns to support order import, revenue feeds, and invoice generation. Operational coverage included account management, media planning and buying, traffic, and finance teams, centralizing campaign lifecycle data and transactional records in FreeWheel Strata.
Governance established centralized configuration control, role-based access for planners, traffickers, and billing staff, and standardized naming and workflow conventions. Rollout was executed in phases with targeted training for operational users, and the configuration emphasized automation of order handoffs and reconciled billing flows to make FreeWheel Strata the authoritative record for campaign commitments and invoicing.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2021 | 2021 |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Exclaimer | Legacy | Exclaimer Cloud Signatures for Office 365 | Digital Signing | Content Management | n/a | 2024 | 2024 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM, Sales Engagement | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2023 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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