Hannover, 30163,
Germany
A and M Unternehmerberatung Technographics
A and M Unternehmerberatung Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by A and M Unternehmerberatung and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 A and M Unternehmerberatung employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that A and M Unternehmerberatung has purchased the following applications: Personio ATS for Applicant Tracking System in 2022, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, Hotjar for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems A and M Unternehmerberatung is running and its propensity to invest more and deepen its relationship with Personio , Google , AddEvent or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing A and M Unternehmerberatung revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for A and M Unternehmerberatung intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
A and M Unternehmerberatung Tech Stack and Enterprise Applications
A and M Unternehmerberatung HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Personio | Legacy | Personio ATS | Applicant Tracking System | HCM | n/a | 2022 | 2022 |
In 2022 A and M Unternehmerberatung deployed Personio ATS as its Applicant Tracking System to capture applications directly from the company website. The deployment centralizes candidate intake for the firm’s HR and hiring managers, reflecting a small professional services environment with about 20 employees.
Personio ATS was provisioned as a cloud-based applicant tracking platform to host job postings on the public site and to collect and manage application records, enabling standard ATS workflows for candidate sourcing, application ingestion, candidate profile management, status tracking, and interview coordination. Operational coverage is focused on recruiting and HR processes, with the system serving as the single source of truth for applicant data and routing candidate records to hiring managers through configured workflow statuses and notifications.
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A and M Unternehmerberatung Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, A and M Unternehmerberatung implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment provisioned company email, calendaring, document collaboration and Drive storage to support a 20-employee professional services practice based in Germany. Google Workspace (Formerly Google G-Suite) became the central hub for client-facing deliverables and internal scheduling workflows.
Configuration emphasized Gmail for corporate mail routing, Google Calendar for client and team scheduling, Google Drive and Docs for collaborative deliverable creation, and the Admin Console for user provisioning and basic security controls. The implementation included group-based access patterns and shared drives to organize client projects, along with mobile device and account management capabilities typical for Collaboration platforms. These functional modules align with small professional services operational needs for content collaboration and appointment coordination.
References to Google Workspace in the company website source indicate domain verification and integration of the corporate domain into Google Workspace for email and identity routing, reflecting a domain-level linkage between the website and the Collaboration architecture. Governance centered on centralized administration via the Google Workspace Admin Console, covering user and group provisioning, sharing policies and ongoing account management for the firm.
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Event Management | Collaboration |
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2019 | 2019 |
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A and M Unternehmerberatung CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019, A and M Unternehmerberatung implemented Hotjar on its public website. The Hotjar deployment serves the firm as a Customer Experience tool to capture on-site behavior and inform website engagement for the professional services business.
The implementation leverages Hotjar's core behavior analytics capabilities, including heatmaps, session recordings, and on-page feedback widgets, to collect qualitative signals about visitor interactions. Installation uses Hotjar's client-side tagging to instrument page views and user events, a lightweight architecture appropriate for a 20-person professional services firm.
Operational scope is limited to the corporate website and customer-facing digital touchpoints, supporting marketing and website owners in iterative content and UX decisions. Governance is managed at the application level using Hotjar's built-in controls for session capture and data access, aligning the tool with the company's Customer Experience workflows.
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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A and M Unternehmerberatung ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2018 | 2018 |
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A and M Unternehmerberatung IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at A and M Unternehmerberatung
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by A and M Unternehmerberatung Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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