Aako Technographics
Aako Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aako and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 35 Aako employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aako has purchased the following applications: Microsoft 365 for Collaboration in 2016, Hotjar for Customer Experience in 2019, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aako is running and its propensity to invest more and deepen its relationship with Microsoft , Contentsquare , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aako revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aako intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aako Tech Stack and Enterprise Applications
Aako Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Aako implemented Microsoft 365 to provide Collaboration capabilities across the organization. The deployment is a cloud-hosted Microsoft 365 tenant delivering Exchange Online, SharePoint Online, Teams and Office applications to support email, document management, team collaboration and productivity.
The Microsoft 365 implementation was scoped for the 35-employee Netherlands distribution firm, serving core business functions including internal communications, document workflows, sales coordination and administrative operations. Governance emphasized tenant-level account provisioning, role-based access controls, structured SharePoint site libraries and Teams channel organization, and Aako publicly references Microsoft 365 on its website as part of its Collaboration application footprint.
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Aako CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019, Aako deployed Hotjar to instrument customer behavior on its public website. Hotjar is a Customer Experience application used to collect qualitative analytics including heatmaps, session recordings, conversion funnels and on-site feedback.
The implementation relies on a client-side JavaScript snippet embedded in site templates to capture page interactions and survey responses, supporting web analytics and qualitative research workflows. Configuration emphasized heatmaps, session replay and feedback polls, with captured data surfaced to marketing and site operations teams for user experience analysis and conversion troubleshooting. Governance and access control were managed internally by the company web team and marketing to align collection scope with live site pages and operational needs.
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Marketing Automation | CRM |
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2019 | 2019 |
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Aako IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2015 | 2015 |
In 2015 Aako implemented Microsoft Azure Cloud Services to host its corporate website and public web assets. The deployment is categorized as Application Hosting and Computing Services and supports Aako's distribution business online presence in the Netherlands.
The implementation runs the customer-facing site and associated digital content on Microsoft Azure Cloud Services, using cloud compute and object storage patterns to deliver web pages and assets, and platform-managed networking and certificate capabilities for secure access. Operational scope is focused on the company website and marketing-facing systems, with web operations aligned to commercial teams and internal IT for routine administration and updates.
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Aako CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Aako
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Apps Being Evaluated by Aako Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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