Bangalore, 560 001,
India
Abbvie India Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Abbvie India and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 600 Abbvie India employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Abbvie India has purchased the following applications: Palantir Foundry for Analytics and BI in 2024, Brightcove for Audio Video and Web Conferencing in 2023, Adobe Dynamic Media Classic (ex Adobe Scene7) for Content Management in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Abbvie India is running and its propensity to invest more and deepen its relationship with Palantir Technologies , Brightcove , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Abbvie India revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Abbvie India intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Palantir Technologies | Legacy | Palantir Foundry | Analytics and BI | Analytics and BI | n/a | 2024 | 2024 |
In 2024, Abbvie India implemented Palantir Foundry to support customer churn analysis. The Palantir Foundry deployment is categorized as Analytics and BI and centralizes customer and operational datasets to enable exploratory analysis and downstream decision workflows for customer retention use cases.
The implementation delivered a data pipeline that collects data from various sources, processes and transforms records, and loads consolidated tables into the Palantir Foundry datastore. Data engineering work focused on ingestion, schema harmonization, transformation logic and dataset versioning inside Palantir Foundry, enabling repeatable pipelines and combination datasets for analytics consumption.
A Workshop application built on Palantir Foundry includes writeback functionality that allows authorized users to create, modify and delete records. This writeback capability enables analysts to generate new combination datasets based on user input, and those user-driven datasets are pushed downstream into the Foundry data graph to drive subsequent workflows and analytics models.
Operational scope emphasizes collaboration between Abbvie India data engineers and data analysts supporting customer analytics and commercial teams, with governance oriented around controlled writeback and downstream propagation workflows. The deployment supports efficient data updates and workflow automation as part of Analytics and BI operations in Palantir Foundry, while maintaining dataset lineage and structured propagation of user-generated data.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brightcove | Legacy | Brightcove | Audio Video and Web Conferencing | Collaboration | n/a | 2023 | 2023 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Dynamic Media Classic (ex Adobe Scene7) | Content Management | Content Management | n/a | 2023 | 2023 |
In 2023 Abbvie India implemented Adobe Dynamic Media Classic (ex Adobe Scene7) for Content Management to manage and deliver visual assets on its public website. Adobe Dynamic Media Classic is used as the primary dynamic media engine to support image and rich media delivery workflows for web-facing content, enabling the company to centralize media processing and runtime delivery for site pages and campaign experiences.
The deployment focuses on dynamic imaging and rich media capabilities common to Content Management implementations, including automated rendition generation, on-the-fly image resizing and format conversion, template-driven media viewers, and a centralized asset repository for creative files. Configuration work emphasized URL-based image APIs and viewer configurations to support responsive page layouts and variant delivery across device types.
Integration work centered on embedding Adobe Dynamic Media Classic into the website content delivery and authoring workflows, therefore connecting the media service to web content templates and editorial processes. Operational coverage includes web content teams, digital marketing, and creative operations who use the solution to publish, preview, and deliver assets directly through site templates and content pages.
Governance focused on formalizing asset lifecycle and publishing workflows, establishing naming and rendition policies, and controlling media publishing through editorial approval steps. Abbvie India Adobe Dynamic Media Classic (ex Adobe Scene7) Content Management supports centralized media orchestration for the web asset management and delivery business function, aligning media operations with site content publishing practices.
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Digital Asset Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Advertising Platform | CRM |
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2025 | 2025 |
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Digital Advertising Platform | CRM |
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2025 | 2025 |
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Tag Management | CRM |
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2023 | 2023 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2024 | 2024 |
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Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |
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2024 | 2024 |
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