Action Nissan
12785 S Orange Blossom Trl,
Orlando, 32837, FL,
United States
Orlando, 32837, FL,
United States
1 407-926-7050
Automotive
Action Nissan Technographics
Action Nissan Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Action Nissan and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 Action Nissan employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Action Nissan has purchased the following applications: Greenhouse ATS for Applicant Tracking System in 2022, Dealertrack F&I for Dealership Management in 2022, CarNow MessageNow for Chatbots and Conversational AI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Action Nissan is running and its propensity to invest more and deepen its relationship with Greenhouse , Hireology , Cox Automotive or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Action Nissan revenues, which have grown to $12.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Action Nissan intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Action Nissan Data, Technology Stack, and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2022 | 2022 |
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Recruiting, Applicant Tracking System | HCM |
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2022 | 2022 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cox Automotive | Legacy | Dealertrack F&I | Dealership Management | ERP Services and Operations | n/a | 2022 | 2022 |
In 2022, Action Nissan implemented Dealertrack F&I to power its online finance and insurance workflow. Dealertrack F&I is embedded on the dealership website and is being used to deliver core Dealership Management functions related to retail F&I presentation and deal structuring.
The implementation focuses on dealer-facing menu selling and finance presentation capabilities, configured to present financing, warranty, and insurance options during the online shopper checkout and lead engagement path. Dealertrack F&I is used to generate required disclosures, run deal calculators, and support electronic completion of F&I menu selections consistent with standard Dealership Management operational workflows.
The deployment integrates the Dealertrack F&I experience directly with the dealer website to capture shopper and vehicle selection data, surface conditional pricing, and route completed deal information to sales and finance staff for finalization. Operational coverage is scoped to Action Nissan in the United States, supporting front office sales and F&I teams and online customers through a unified web-based F&I process.
Governance is organized around sales and F&I process changes, with configuration management and workflow rules controlled by dealer personnel and documented operating procedures introduced to handle online sourced deals through Dealertrack F&I. Training for sales and finance staff and adjustments to the handoff between online and in-store workflows were embedded as part of the rollout.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CarNow | Legacy | CarNow MessageNow | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Action Nissan deployed CarNow MessageNow on its website. CarNow MessageNow is a Chatbots and Conversational AI application implemented as an on-site conversational widget to engage online shoppers and capture showroom leads.
The implementation focuses on conversational flows and lead capture, using scripted qualification dialogues, real-time chat routing to live staff, and session continuity to preserve shopper context across visits. Functional modules implemented include web-based messaging, automated qualification, and live agent escalation, configured to reflect dealership operating hours and inventory messaging.
Operational coverage is the Action Nissan public website, supporting sales and customer service interactions for a small dealer staff of 10 employees. Governance is managed at the dealership level through the CarNow MessageNow administration interface, with content and routing adjusted by dealer staff to align messaging and handoff procedures with daily showroom operations.
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2011 | 2011 |
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Collaboration | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2017 | 2017 |
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Online Meeting Scheduling | Collaboration |
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2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application, Web and Enterprise Search | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Automotive Dealership CRM | CRM |
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2022 | 2022 |
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Automotive Dealership CRM | CRM |
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2022 | 2022 |
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Automotive Dealership CRM | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Analytics | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2013 | 2013 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2015 | 2015 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Cloud Storage | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Action Nissan
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Action Nissan Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Action Nissan Technographics
Action Nissan is a Automotive organization based in United States,
with around 120 employees and annual revenues of $12.0 million.
Action Nissan operates a diverse technology stack with applications such as
Greenhouse ATS, Dealertrack F&I and CarNow MessageNow,
covering areas like Applicant Tracking System, Dealership Management and Chatbots and Conversational AI.
Action Nissan has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Greenhouse, Cox Automotive and CarNow.
Action Nissan recently adopted applications including
ComplyAuto Privacy in 2023, Greenhouse ATS in 2022 and Hireology in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Action Nissan’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Action Nissan’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Action Nissan technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.