Bath, BA1 1UA,
United Kingdom
Actual Experience Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Actual Experience and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 72 Actual Experience employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Actual Experience has purchased the following applications: D2L Brightspace LMS for Learning and Development in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, HubSpot CMS for Web Content Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Actual Experience is running and its propensity to invest more and deepen its relationship with D2L , Google , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Actual Experience revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Actual Experience intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| D2L | Legacy | D2L Brightspace LMS | Learning and Development | HCM | n/a | 2018 | 2018 |
In 2018 Actual Experience deployed D2L Brightspace LMS as its Learning and Development platform, integrating the application into the company website to deliver and host structured learning content. The implementation used D2L Brightspace LMS to provide web based course delivery, learner registration workflows, and authenticated content access through the company site.
Configuration emphasized standard Learning and Development capabilities including course authoring, learner management and assessment workflows, along with reporting and analytics modules for training administration. Governance was implemented via defined administrator and instructor roles, enrollment provisioning and content publishing controls to align Learning and Development and HR functions, with the D2L Brightspace LMS instance hosted on Actual Experience web property.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013 Actual Experience implemented Google Workspace (Formerly Google G-Suite) as its primary collaboration platform. This deployment positioned Google Workspace as the centralized Collaboration solution for the organisation, covering core communication and document collaboration needs.
The Google Workspace (Formerly Google G-Suite) rollout encompassed standard collaboration modules, including Gmail for corporate mail, Calendar for scheduling, Drive for shared storage, and Docs, Sheets and Slides for collaborative authoring. Configuration work included tenant and domain administration through the Google Admin console, user and group provisioning, and scoped access controls consistent with Collaboration platform practices.
Operational coverage was organisation wide within Actual Experience, with Google Workspace artifacts and services observable on the company website. Administration and identity management were handled at the domain level, and functional usage spanned professional services workflows such as project collaboration, client communications and internal knowledge sharing.
Governance focused on centralized administration, group-based permissioning and shared drive organization to streamline document lifecycle and team collaboration. Rollout implications included standardising collaboration workflows and consolidating email and document storage under a single Collaboration platform, aligned to the companys UK operational footprint.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | HubSpot CMS | Web Content Management | Content Management | n/a | 2020 | 2020 |
In 2020, Actual Experience implemented HubSpot CMS for Web Content Management to centralize its public website and marketing content on a SaaS-hosted platform. The deployment used HubSpot CMS capabilities for content authoring, modular templating, responsive page rendering, landing pages, blog management, and form-based lead capture, with editorial workflows and staged publishing configured for regular content releases.
Operational ownership was assigned to marketing and digital teams, with role-based access controls, content approval gates, and versioning set up to enforce governance. The implementation leveraged on-platform SEO tooling, personalization features, and automated publishing pipelines consistent with Web Content Management practices, covering the corporate website and related marketing microsites and aligning content workflows with demand generation and customer engagement functions.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2014 | 2014 |
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Cloud Storage | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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