Acxiom UK
16 Old Bailey,
London, ECRM 7EG,
United Kingdom
London, ECRM 7EG,
United Kingdom
44 20 7526-5100
Professional Services
Acxiom UK Technographics
Acxiom UK Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Acxiom UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Acxiom UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Acxiom UK has purchased the following applications: Workday Financial Management for ERP Financial in 2018, Workday HCM for Core HR in 2018, Verizon BlueJeans Meetings for Audio Video and Web Conferencing in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Acxiom UK is running and its propensity to invest more and deepen its relationship with Workday , Verizon , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Acxiom UK revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Acxiom UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Acxiom UK Tech Stack and Enterprise Applications
Acxiom UK ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday Financial Management | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Acxiom UK implemented Workday Financial Management as its ERP Financial platform to consolidate finance and HR reporting into a single Workday environment. The deployment focused on the companys UK finance and HR functions within its professional services operations, aligning accounting workflows and providing a unified source of record for transactional financial data and people-related finance reporting.
Workday Financial Management was configured to deliver core general ledger, accounts payable, accounts receivable, procurement controls, and financial reporting capabilities, leveraging the applications native ledger and reporting frameworks. The implementation emphasized automated transaction routing and configurable approval workflows to accelerate period close and standardize accounting treatments across teams.
Governance was restructured around role based security, a centralized chart of accounts, and standardized financial close and audit workflows to improve transparency and control. According to the case study, the single system approach with Workday Financial Management materially boosted organizational efficiency and transparency for Acxiom UK, while embedding consistent financial processes and audit trails across finance and HR functions.
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Expense Management | ERP |
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2018 | 2018 |
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Acxiom UK HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday HCM | Core HR | HCM | n/a | 2018 | 2018 |
In 2018, Acxiom UK implemented Workday HCM as a cloud Core HR solution to consolidate HR capabilities and align HR and finance within a single Workday environment. The deployment covered the company's UK operations and supported HR and finance business functions for a 100 employee professional services organization.
Workday HCM was configured as the primary HRIS, centralizing employee records, organizational management, position control, and Core HR workflows including onboarding and absence management. The implementation emphasized standardized data models and configurable business processes to streamline headcount tracking and workforce reporting.
The Workday HCM deployment was unified with Workday financial functionality to provide a single system for finance and HR, creating a shared system of record for personnel and financial attributes. Governance focused on centralized HR data stewardship and coordinated HR and finance workflows, and the case study reports improved organizational efficiency and transparency as outcomes of the program.
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Learning and Development | HCM |
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2018 | 2018 |
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Payroll | HCM |
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2018 | 2018 |
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Recruiting, Applicant Tracking System | HCM |
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2018 | 2018 |
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Time and Attendance | HCM |
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2018 | 2018 |
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Workforce Analytics | HCM |
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2018 | 2018 |
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Acxiom UK Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Verizon | Legacy | Verizon BlueJeans Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2019 | 2019 |
In 2019, Acxiom UK implemented Verizon BlueJeans Meetings to standardize employee meeting tools across its global workforce. The deployment targeted Audio Video and Web Conferencing use cases, prioritizing mobile access and room-based meetings for a company where a third of employees are remote and many travel frequently.
The implementation centered on BlueJeans Rooms alongside desktop and mobile meeting clients, configuring one click join workflows to simplify conference room operation and walk up usability. Functional capabilities implemented emphasized consistent endpoint behavior, unified video and audio connectivity for room systems and personal devices, and streamlined meeting start flows to reduce user friction.
Rollout included updating 125 conference rooms at Acxiom's Conway, Arkansas headquarters and provisioning the Verizon BlueJeans Meetings client to distributed users, aligning room AV hardware with client configurations. Operational coverage was managed by the Acxiom Workplace Experience team, with endpoint provisioning and meeting configuration applied across desktop, mobile, and dedicated room systems.
Governance was centralized through the AWE team led by Senior Manager of IT Brad Thessing, which handled vendor selection, configuration standards, and user experience objectives. Reported outcomes from the deployment include markedly higher user satisfaction scores after BlueJeans Rooms went live, and meeting workflows that employees described as easier to start and more consistent.
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Collaboration | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2019 | 2019 |
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Event Management | Collaboration |
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2019 | 2019 |
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PBX, VoiP and Phone Systems | Collaboration |
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2015 | 2015 |
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Acxiom UK Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2016 | 2016 |
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Acxiom UK CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2022 | 2022 |
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Call Center | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics, Lead Generation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Acxiom UK ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2019 | 2019 |
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Acxiom UK IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Acxiom UK CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2022 | 2022 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Acxiom UK
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Acxiom UK Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Acxiom UK IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Acxiom UK digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Acxiom UK Technographics
Acxiom UK is a Professional Services organization based in United Kingdom,
with around 100 employees and annual revenues of $15.0 million.
Acxiom UK operates a diverse technology stack with applications such as
Workday Financial Management, Workday HCM and Verizon BlueJeans Meetings,
covering areas like ERP Financial, Core HR and Audio Video and Web Conferencing.
Acxiom UK has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Workday and Verizon.
Acxiom UK recently adopted applications including
6sense Account Engagement Platform in 2022, Salesforce Marketing Cloud in 2022 and Amazon EC2 in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Acxiom UK’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Acxiom UK’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Acxiom UK technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.