Adey Innovation
Gloucester Road,
Cheltenham, GL51 8NR,
United Kingdom
Cheltenham, GL51 8NR,
United Kingdom
44 12 4223-3702
Manufacturing
Adey Innovation Technographics
Adey Innovation Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Adey Innovation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 85 Adey Innovation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Adey Innovation has purchased the following applications: Hubspot Live Chat for Chatbots and Conversational AI in 2021, Microsoft 365 for Collaboration in 2016, Exclaimer Cloud Signatures for Office 365 for Digital Signing in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Adey Innovation is running and its propensity to invest more and deepen its relationship with HubSpot , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Adey Innovation revenues, which have grown to $54.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adey Innovation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Adey Innovation Tech Stack and Enterprise Applications
Adey Innovation AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Adey Innovation deployed Hubspot Live Chat on its public website. Adey Innovation implemented Hubspot Live Chat as a Chatbots and Conversational AI solution to support marketing, sales and customer service business functions, embedding the vendor widget to handle live visitor messaging and contact capture.
The implementation configured Hubspot Live Chat with conversational welcome flows, targeted chat triggers on marketing and support pages, canned responses for common inquiries and routing rules to sales and service inboxes. Administrative configuration was managed in the HubSpot portal while the runtime component was delivered as a client side web widget embedded in site pages, preserving a lightweight SaaS architecture and centralized conversation logging.
Operational scope covered the corporate website and front line teams in marketing, sales and customer service, with conversations creating or updating HubSpot contact records and persisting chat transcripts for follow up. Governance was organized through HubSpot administrative roles and shared inbox workflows to manage handoffs and response responsibilities, aligning chat routing with existing lead intake and support processes.
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Adey Innovation Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 Adey Innovation implemented Microsoft 365 as its Collaboration platform to standardize internal communications and document management. Adey Innovation deployed Microsoft 365 as a cloud-hosted tenant serving the company’s UK operations and corporate functions, provisioning tools for email, team collaboration, file storage and intranet-style content management to support engineering, operations and commercial teams.
The Microsoft 365 deployment included centralized administration and user provisioning, with role-aligned access controls and tenant-level governance for accounts and content. Public web signals indicate Microsoft 365 is referenced on Adey Innovation’s website, confirming tenant-level integration with the company’s external presence while the Collaboration deployment focuses on email, team collaboration, SharePoint and OneDrive style capabilities across the organization.
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Adey Innovation Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Exclaimer | Legacy | Exclaimer Cloud Signatures for Office 365 | Digital Signing | Content Management | n/a | 2017 | 2017 |
In 2017, Adey Innovation implemented Exclaimer Cloud Signatures for Office 365 to centralize email signature management as part of its Digital Signing footprint. The deployment uses Exclaimer Cloud Signatures for Office 365 as a cloud-hosted SaaS platform surfaced on the company website and integrated with the organization’s Office 365 mail flow to ensure consistent branding across external and internal email communications.
Configuration centered on centrally managed signature templates, dynamic attribute insertion from the Office 365 directory, and policy-based signature application by group and mailbox type. The implementation leveraged the application’s template engine and signature rendering pipeline to standardize contact blocks, legal disclaimers, and marketing banners without local client installs.
Operational integration was scoped to company-wide email systems, with IT provisioning the Exclaimer Cloud connection to the Office 365 tenancy and marketing controlling template content and approval workflows. Governance focused on centralized template versioning and role-based access to signature configuration, aligning Digital Signing controls with existing corporate communication policies.
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Web Content Management | Content Management |
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2017 | 2017 |
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Adey Innovation eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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Adey Innovation CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Adey Innovation PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Adey Innovation IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Adey Innovation
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Adey Innovation Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Adey Innovation IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Adey Innovation digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Adey Innovation Technographics
Adey Innovation is a Manufacturing organization based in United Kingdom,
with around 85 employees and annual revenues of $54.0 million.
Adey Innovation operates a diverse technology stack with applications such as
Hubspot Live Chat, Microsoft 365 and Exclaimer Cloud Signatures for Office 365,
covering areas like Chatbots and Conversational AI, Collaboration and Digital Signing.
Adey Innovation has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as HubSpot, Microsoft and Exclaimer.
Adey Innovation recently adopted applications including
Slack Connect in 2022, Workplace by Facebook in 2022 and Hubspot CRM in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Adey Innovation’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Adey Innovation’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Adey Innovation technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.