Bournemouth, BH1 1JN,
United Kingdom
Adido Technographics
Adido Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Adido and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 12 Adido employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Adido has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Hotjar for Customer Experience in 2016, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Adido is running and its propensity to invest more and deepen its relationship with Google , Contentsquare , Campaign Monitor or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Adido revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adido intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Adido Tech Stack and Enterprise Applications
Adido Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, Adido implemented Google Workspace (Formerly Google G-Suite). The deployment established cloud-native collaboration tooling under the Collaboration category to support the company's professional services operations and internal communications.
Google Workspace (Formerly Google G-Suite) is used across the 12 person organization for core productivity functions such as email, document collaboration, cloud storage, calendar coordination, and virtual meetings, with administrative control exercised through the Google Workspace admin console and a single verified domain. Public site inspection indicates Google Workspace assets are referenced on their website, reflecting hosted mail and collaboration links tied to the company domain, and governance appears centralized at the company administration level for account provisioning and access control to align collaboration with client deliverables and internal workflows.
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Adido CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2016 | 2016 |
In 2016, Adido implemented Hotjar on their public website. Adido, a 12-person professional services firm based in the United Kingdom, deployed Hotjar as a Customer Experience application to capture user behavior on https://www.adi.do/. The implementation established client side instrumentation for page level analytics and on page feedback collection to inform site UX work.
The Hotjar deployment emphasized session recordings, heatmaps, and on page feedback tools as the primary functional modules to support user experience analysis and conversion related workflows. Integration scope was website centric with event tagging and data export processes aligned to the firm’s existing web analytics and user research routines, and governance was handled within the digital and analytics responsibilities to manage sampling, consent and data retention practices.
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Marketing Automation | CRM |
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2012 | 2012 |
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Sales Engagement | CRM |
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2019 | 2019 |
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Adido IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 |
In 2020, Adido deployed Microsoft Azure Cloud Services to host and run its public website. Adido uses Microsoft Azure Cloud Services as its Application Hosting and Computing Services provider for website hosting and customer-facing digital experiences. The implementation is focused on web hosting and application compute to deliver the company website for this 12 person professional services firm.
Configuration and operational management are centralized in the Microsoft Azure Cloud Services portal with role-based access controls and subscription-level resource organization, consistent with small-team governance patterns. Functional capabilities implemented include cloud compute for runtime, object storage for media and site assets, SSL certificate and DNS configuration for the site, and content delivery and caching strategies typical of Application Hosting and Computing Services. Operational ownership is concentrated with the digital or technical lead and covers deployment updates, configuration changes and day-to-day site availability management.
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Adido
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Apps Being Evaluated by Adido Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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