New York, 10018, NY,
United States
AdReady Technographics
AdReady Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by AdReady and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 AdReady employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that AdReady has purchased the following applications: Oracle NetSuite CRM for CRM in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems AdReady is running and its propensity to invest more and deepen its relationship with Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing AdReady revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for AdReady intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AdReady Tech Stack and Enterprise Applications
AdReady CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2014 | 2014 |
In 2014, AdReady implemented Oracle NetSuite CRM. The Professional Services firm of approximately 60 employees deployed Oracle NetSuite CRM as a cloud hosted CRM to centralize customer records, standardize pipeline management, and support account based client services across its United States operations.
The deployment configured core CRM modules including contact and account management, lead and opportunity management, sales pipeline and activity tracking, dashboards and reporting, and lightweight case management to support client engagement workflows. Configuration emphasized standardized sales stages, activity logging, and reporting views tailored to small professional services sales cycles.
The solution was delivered as a cloud hosted Oracle NetSuite CRM instance and integrated with the firm level project management and billing workflows to align sales to delivery handoffs. Operational coverage focused on sales, marketing, and client services teams, with the primary user base in the United States.
Governance was established using role based access to maintain a single customer master and to enforce pipeline governance and stage based sales processes. Processes were restructured around centralized contact data, activity accountability, and shared reporting to improve cross functional coordination between sales and client services.
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IT Decision Makers and Key Stakeholders at AdReady
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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VP of Sales | VP | Sales | |
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Vice President, Enterprise Accounts | VP | Sales | |
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Vice President, Product & Media Operations | VP | Marketing | |
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Apps Being Evaluated by AdReady Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||