Bournemouth, BH7 7AF,
United Kingdom
Afc Bournemouth Technographics
Afc Bournemouth Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Afc Bournemouth and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 580 Afc Bournemouth employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Afc Bournemouth has purchased the following applications: ELCA Secutix S-360 for Reservation and Booking Management in 2020, Umbraco CMS for Web Content Management in 2017, BlueConic for Customer Data Platform in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Afc Bournemouth is running and its propensity to invest more and deepen its relationship with ELCA , Umbraco , BlueConic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Afc Bournemouth revenues, which have grown to $69.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Afc Bournemouth intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Afc Bournemouth Tech Stack and Enterprise Applications
Afc Bournemouth ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ELCA | Legacy | ELCA Secutix S-360 | Reservation and Booking Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, Afc Bournemouth deployed ELCA Secutix S-360 as its Reservation and Booking Management solution on the club website. The ELCA Secutix S-360 implementation centralized online ticket sales and event booking workflows for the club, aligning digital channels with box office operations and matchday commercial activities.
The deployment is implemented as an embedded web booking layer that exposes event catalog, seat selection, and a checkout flow to supporters, using ELCA Secutix S-360 to manage inventory, order lifecycle, and ticket fulfillment. Operational scope covers ticketing operations and commercial functions responsible for hospitality and season ticket management, with governance focused on centralized booking controls and web-based order management to streamline ticket issuance and supporter communication.
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Afc Bournemouth Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Umbraco | Legacy | Umbraco CMS | Web Content Management | Content Management | n/a | 2017 | 2017 |
In 2017, Afc Bournemouth implemented Umbraco CMS on its public website. The deployment uses Umbraco CMS as the club's central Web Content Management platform to support the website and digital content operations, with operational ownership in the club's digital and marketing teams.
Configuration emphasizes standard Web Content Management capabilities, including template-driven page rendering, a media library for images and video assets, WYSIWYG content authoring, role-based authoring and publishing workflows, and scheduled content publishing. The implementation follows a typical Umbraco architecture deployed to host and deliver CMS-driven pages and media to web visitors, and governance focuses on editorial workflows, content approval rules, and user role management administered by the site content team.
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Afc Bournemouth CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| BlueConic | Legacy | BlueConic | Customer Data Platform | CRM | n/a | 2018 | 2018 |
In 2018, Afc Bournemouth deployed BlueConic on their website to establish a Customer Data Platform supporting digital fan engagement and marketing activities. The BlueConic deployment was focused on web channel data capture and profile management tied to the club's online ticketing, membership, and content delivery touch points.
Configuration work centered on website data collection and persistent customer profile construction, using identity resolution and attribute enrichment to power segmentation and personalized content delivery. BlueConic was configured to maintain real time profile updates, segment audiences for targeted campaigns, and feed personalization rules to the website experience.
Operational ownership rested with the club's digital and CRM teams, with governance controls for data use and consent management implemented within site controls. The rollout covered the public website and aligned marketing and content workflows to use unified profiles for campaign orchestration and on site personalization.
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Customer Support | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Afc Bournemouth IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Afc Bournemouth CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Afc Bournemouth
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Global Partnerships Sales Manager | Manager | Sales | ||||
| Marketing Manager | Manager | Marketing | ||||
| Head of IT | Director | IT | ||||
| Marketing Executive | CXO | Marketing |
Apps Being Evaluated by Afc Bournemouth Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||