Vancouver, V6C 1J9, BC,
Canada
Affinity Metals Technographics
Affinity Metals Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Affinity Metals and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Affinity Metals employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Affinity Metals has purchased the following applications: Intuit Mailchimp for Marketing Automation in 2020, Google Cloud Platform (GCP) for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Affinity Metals is running and its propensity to invest more and deepen its relationship with Intuit , Google , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Affinity Metals revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Affinity Metals intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Affinity Metals Tech Stack and Enterprise Applications
Affinity Metals CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, Affinity Metals implemented Intuit Mailchimp as its Marketing Automation platform and embedded Mailchimp on its public website to capture and manage subscriber traffic. The deployment uses a vendor hosted cloud configuration of Intuit Mailchimp, sized and configured to meet the needs of a 10 employee Canada based oil, gas and chemicals firm.
Functional usage emphasizes audience management, website signup forms, email campaign creation and templating, basic automation workflows for welcome and engagement sequences, and list segmentation with consent tracking. Operational ownership is concentrated in the company marketing function for customer engagement and lead capture from the website, with governance focused on subscriber consent, campaign scheduling, and simple campaign approval workflows rather than complex role based administration.
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Affinity Metals IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
Affinity Metals implemented Google Cloud Platform (GCP) in 2021 to host and operate its corporate website. The deployment uses Google Cloud Platform (GCP) as the Application Hosting and Computing Services layer for website runtime and content delivery. The implementation scope is the public website for the Canada based company, concentrating hosting, compute and storage responsibilities within the vendor platform.
The implementation architecture follows a compact hosting model appropriate for a ten person organization, leveraging GCP managed compute and object storage capabilities along with platform networking and SSL management to serve web content. Functional capabilities include web application hosting, static asset storage, load balancing and platform identity and access controls consistent with Application Hosting and Computing Services. Integrations are limited to the corporate website and no external enterprise system integrations are specified, and operational governance is managed through Google Cloud Platform consoles and standard platform IAM controls.
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Affinity Metals
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Affinity Metals Executives
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