Pontypool, NP4 7BT,
United Kingdom
Affordable Leisure UK Technographics
Affordable Leisure UK Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Affordable Leisure UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Affordable Leisure UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Affordable Leisure UK has purchased the following applications: WooCommerce for eCommerce in 2021, Intuit Mailchimp for Marketing Automation in 2020, Host Europe for Application Hosting and Computing Services in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Affordable Leisure UK is running and its propensity to invest more and deepen its relationship with Automattic , Intuit , Host Europe or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Affordable Leisure UK revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Affordable Leisure UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Affordable Leisure UK Tech Stack and Enterprise Applications
Affordable Leisure UK eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, Affordable Leisure UK deployed WooCommerce as its eCommerce platform on its public website. Affordable Leisure UK uses WooCommerce for eCommerce to support online sales and order management on affordableleisure.co.uk, leveraging Automattic hosting and the WordPress content management layer to present product listings and capture customer orders.
The implementation centers on standard WooCommerce functionality including product catalog management, checkout and payment processing configuration, order and inventory administration, and shipping and tax rule setup. Operational ownership is concentrated within the small internal team, with the WooCommerce admin serving as the primary operations console for sales, fulfillment coordination, and customer order tracking across the company web storefront.
|
Affordable Leisure UK CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, Affordable Leisure UK deployed Intuit Mailchimp as its Marketing Automation solution on the company website. The deployment centralized email marketing and subscription capture for the ten-person manufacturing business, with Intuit Mailchimp hosting embedded signup forms and serving as the primary channel for newsletters and promotional messaging.
Configuration emphasizes core Marketing Automation capabilities suited to a small business, including audience list management, template-based campaign creation, and basic automated workflows for welcome and promotional emails. Intuit Mailchimp is used for campaign design, form embedding on the public site, and segmented mailing lists to support targeted customer communications.
Operational scope is concentrated on the marketing and customer communications function, with a compact administration model for list hygiene, subscriber consent, and campaign scheduling. Governance is lightweight and oriented around website-embedded forms and scheduled campaigns, aligning Intuit Mailchimp usage with Affordable Leisure UK business communications and customer engagement processes.
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Affordable Leisure UK IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Host Europe | Legacy | Host Europe | Application Hosting and Computing Services | IaaS | n/a | 2013 | 2013 |
In 2013, Affordable Leisure UK deployed Host Europe to host its public website. Affordable Leisure UK uses Host Europe as its primary Application Hosting and Computing Services platform to support website operations and the company web presence.
The deployment centers on web content delivery, DNS management and virtual server provisioning, supporting the company website and customer facing pages. Operational coverage is the United Kingdom web presence, with hosting configuration focused on uptime, domain hosting and SSL termination, and hosting management workflows handled by internal staff, with governance emphasizing routine maintenance, content update processes and coordination between IT and marketing for site changes.
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IT Decision Makers and Key Stakeholders at Affordable Leisure UK
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by Affordable Leisure UK Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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