Madrid, 28001, N/A,
Spain
Aidoo Automation & Marketing Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Aidoo Automation & Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Aidoo Automation & Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aidoo Automation & Marketing has purchased the following applications: Tipalti Invoice Management and Bill Processing System for AP Automation in 2024, Botpress ChatGPT Chatbot Builder for Chatbots and Conversational AI in 2023, Flowlu Cloud CRM for CRM in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aidoo Automation & Marketing is running and its propensity to invest more and deepen its relationship with Tipalti , Botpress , Flowlu or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aidoo Automation & Marketing revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aidoo Automation & Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tipalti | Legacy | Tipalti Invoice Management and Bill Processing System | AP Automation | ERP Financial Management | n/a | 2024 | 2024 |
|
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Botpress | Legacy | Botpress ChatGPT Chatbot Builder | Chatbots and Conversational AI | AI-Powered Application | n/a | 2023 | 2023 |
In 2023, Aidoo Automation & Marketing deployed Botpress ChatGPT Chatbot Builder on its corporate website, implementing a Chatbots and Conversational AI capability to support marketing and customer engagement workflows. The deployment centers on the Botpress ChatGPT Chatbot Builder as a customer-facing conversational layer, with the application name Botpress ChatGPT Chatbot Builder restated to ensure clear mapping between vendor technology and business function.
The implementation focuses on standard conversational modules, including conversational flow design, intent recognition and natural language understanding, fallback and escalation handling, and session management for web chat interactions. Configuration work emphasized authoring of scripted and generative response flows, content-based training using site copy and marketing collateral, and instrumentation for conversation logging and analytics to inform iterative tuning.
Architecturally the deployment is web-embedded, running the Botpress ChatGPT Chatbot Builder runtime as the front-end chat widget on the company website and routing conversational state through the Botpress orchestration layer. Operational scope is concentrated on the marketing and client acquisition function, with the chat instance managed by the in-house marketing team and deployed to the company website in Spain.
Governance was organized around content ownership and conversational quality, with the marketing team accountable for content updates, testing, and rollout scheduling. Monitoring of conversation logs and a process for iterative update cycles were established to maintain response relevance and to refine intent models over time.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Flowlu | Legacy | Flowlu Cloud CRM | CRM | CRM | n/a | 2023 | 2023 |
In 2023, Aidoo Automation & Marketing implemented Flowlu Cloud CRM as its CRM to centralize client records and capture website leads. The deployment is a cloud SaaS instance of Flowlu Cloud CRM embedded on the company website to route inbound inquiries directly into a single CRM workspace.
Configuration centered on core CRM functional modules, including contact and account management, sales pipeline and deal tracking, task and activity management, and automation rules for lead assignment and follow up. Flowlu Cloud CRM was used to align sales activity with project management elements common to professional services firms, linking client records to delivery tasks and engagement timelines.
Integrations are focused on the website lead capture channel with form or widget data feeding into Flowlu Cloud CRM, creating a direct intake-to-CRM flow. Operational coverage spans sales, marketing and client services within the Spain based firm of 10 employees, with governance handled by a small administrative team responsible for user access, data hygiene and standardized pipeline workflows.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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