Newcastle, NE2 2SY,
United Kingdom
Aim Athleisure Technographics
Aim Athleisure Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aim Athleisure and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Aim Athleisure employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aim Athleisure has purchased the following applications: Apple Pay for Payment Processing in 2018, Shopify for eCommerce in 2019, Host Europe for Application Hosting and Computing Services in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aim Athleisure is running and its propensity to invest more and deepen its relationship with Apple , Google , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aim Athleisure revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aim Athleisure intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aim Athleisure Tech Stack and Enterprise Applications
Aim Athleisure ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Pay | Payment Processing | ERP | n/a | 2018 | 2018 |
In 2018, Aim Athleisure implemented Apple Pay on its website to enable Payment Processing for online customer checkout. The Apple Pay integration operates as a site-level Payment Processing capability, providing device-based authorization and tokenized card acceptance for consumer purchases through the web storefront. Aim Athleisure Apple Pay Payment Processing supports browser-based checkout flows and is positioned to capture card payments during order entry and payment capture stages.
The deployment uses Apple Pay web payment APIs integrated into the e-commerce checkout, aligning payment acceptance with the site order capture and fulfillment processes. Functional capabilities implemented include tokenized payment authorization and device biometric confirmation, with merchant-side validation and payment settlement routed through the existing e-commerce payment pipeline. Operational coverage is focused on the UK online storefront and the company-level e-commerce and payments function, with governance and transaction handling managed by the internal e-commerce team responsible for checkout configuration and refunds.
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2022 | 2022 |
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Aim Athleisure eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Shopify | Legacy | Shopify | eCommerce | eCommerce | n/a | 2019 | 2019 |
Aim Athleisure implemented Shopify in 2019 to power its website and manage eCommerce operations. The Shopify deployment is the primary storefront platform for the company, providing hosted storefront management, product catalog configuration, shopping cart and checkout workflows, order capture, and basic inventory tracking within the eCommerce category.
The implementation aligns with a SaaS hosted architecture where Shopify provides platform hosting and upgrades while Aim Athleisure configures storefront themes, product SKUs, pricing, tax settings, and fulfillment workflows through the Shopify admin. Operational coverage is focused on the company website and core e-commerce functions managed by a small in-house team given the company size, with governance centered on product taxonomy, sales channel setup, and iterative theme and catalog updates.
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Aim Athleisure IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Host Europe | Legacy | Host Europe | Application Hosting and Computing Services | IaaS | n/a | 2016 | 2016 |
In 2016, Aim Athleisure deployed Host Europe as its Application Hosting and Computing Services provider to host the corporate website. Host Europe is the application in use for Aim Athleisure and provides the web hosting and compute capacity that serves the company site.
Configuration reflects standard Application Hosting and Computing Services capabilities, including web server provisioning, DNS management, control panel based administration, SSL certificate management and file deployment workflows. Operational coverage is the Aim Athleisure public website serving the United Kingdom, with site administration and content publishing performed through the Host Europe hosting account.
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Aim Athleisure
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Apps Being Evaluated by Aim Athleisure Executives
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