Al Hamra
Al Uqsar Street, Behind SACO,
Al Jazirah Al Hamra, x,
United Arab Emirates
Al Jazirah Al Hamra, x,
United Arab Emirates
971 7-202-8777
Construction and Real Estate
Al Hamra Technographics
Al Hamra Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Al Hamra and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Al Hamra employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Al Hamra has purchased the following applications: SAP S/4 HANA for ERP Financial in 2018, SAP SuccessFactors Employee Central for Core HR in 2015, SAP BusinessObjects for Analytics and BI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Al Hamra is running and its propensity to invest more and deepen its relationship with SAP , Microsoft , Lotame or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Al Hamra revenues, which have grown to $453.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Al Hamra intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Al Hamra Tech Stack and Enterprise Applications
Al Hamra ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | SAP ERP ECC 6.0 | SAP S/4 HANA | ERP Financial | ERP | n/a | 2018 | 2019 |
In 2018, Al Hamra implemented SAP S/4 HANA as its ERP Financial platform, migrating from SAP ERP ECC 6.0. The initiative centralized core finance and accounting processes for the Ras Al Khaimah based real estate and hospitality portfolio to support consolidated reporting and transactional processing.
The SAP S/4 HANA deployment emphasized standard financial modules, including general ledger, accounts payable, accounts receivable, asset accounting, and controlling, leveraging the S/4 data model and ledger capabilities to simplify period close workflows. Configuration work targeted ledger and tax settings, intercompany accounting, and financial master data harmonization consistent with ERP Financial implementations.
Integrations included the migration of transactional and master data from SAP ERP ECC 6.0 into SAP S/4 HANA, preserving downstream financial interfaces. Project scope and partner communications reference S/4 HANA enhancements and potential integration touchpoints with SAP SuccessFactors to align employee master data and payroll interfaces with finance where relevant.
The rollout was delivered in partnership with TYCONZ, positioning SAP S/4 HANA to serve corporate finance and project accounting across the Al Hamra Group. Governance emphasized consolidated finance process definitions and master data stewardship to ensure consistency across real estate development and luxury hospitality business functions.
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Al Hamra HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP SuccessFactors Employee Central | Core HR | HCM | n/a | 2015 | 2015 |
In 2015, Al Hamra implemented SAP SuccessFactors Employee Central to establish a centralized Core HR system for its Ras Al Khaimah real estate and construction operations. The deployment positioned SAP SuccessFactors Employee Central as the authoritative HR record for employee master data and organizational structures used across HR operations and site management.
The implementation included standard Core HR functional capabilities such as employee master data management, organizational management and workforce data modeling, with configuration focused on personnel data governance and role based access. SAP SuccessFactors Employee Central was configured to support core HR workflows and to integrate with on premise SAP modules already in use at Al Hamra, aligning data models and security for HR recordkeeping.
Architecturally the environment operated as a hybrid SAP landscape, combining on premise SAP ECC, BI BO reporting and a Portal layer with the cloud based SAP SuccessFactors Employee Central. Single sign on settings were configured between ECC, BI and the Portal, and the program of work included aligning identity and access flows so HR users could access HR profiles and BI reporting across systems.
Day to day operations and governance emphasized centralized system monitoring and technical administration, including system log and ABAP dump analysis, background job scheduling and spool administration, JCmon driven J2EE engine service monitoring, database growth reporting and management of SPAM SAINT and JSPM updates. The IT operations scope covered EHP upgrades, instance profile tuning, operation mode management, transport handling and weekly and monthly reporting on database growth and live cache usage to sustain system stability.
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Al Hamra Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP BusinessObjects | Analytics and BI | Analytics and BI | n/a | 2017 | 2017 |
In 2017, Al Hamra implemented SAP BusinessObjects as a centralized Analytics and BI platform to support its construction and real estate operations in the United Arab Emirates. The deployment targeted enterprise reporting and line of business analysis across corporate functions and project reporting workflows, aligning with the company profile and scale.
The implementation included semantic layer design and universe development within SAP BusinessObjects, configuration of scheduled enterprise reports and ad hoc query capabilities, and dashboarding for operational stakeholders. Technical work encompassed data modeling and InfoProvider consumption from SAP BW on HANA, reflecting integration between SAP BusinessObjects and SAP BW HANA environments and the presence of SAP BI BW HANA expertise on the program team.
Power BI was introduced as a complementary visualization channel, with curated datasets and published reports consuming BusinessObjects universes and BW HANA models to enable interactive analytics for finance and project teams. Operational coverage focused on authoring and distribution workflows, report scheduling, and self-service access for analysts and managers across Al Hamra’s UAE sites.
Governance was established around role based security, change control for universes, and scheduled data refreshes from BW on HANA, using BusinessObjects administration controls to manage user provisioning and report lifecycle. Training and knowledge transfer emphasized report authoring, semantic layer maintenance, and operational support procedures to sustain Analytics and BI capabilities delivered by SAP BusinessObjects.
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Data Warehouse | Analytics and BI |
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2017 | 2017 |
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Al Hamra Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2021 | 2021 |
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Al Hamra CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Al Hamra IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Al Hamra CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Al Hamra
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Al Hamra Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Al Hamra IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Al Hamra digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Al Hamra Technographics
Al Hamra is a Construction and Real Estate organization based in United Arab Emirates,
with around 1000 employees and annual revenues of $453.0 million.
Al Hamra operates a diverse technology stack with applications such as
SAP S/4 HANA, SAP SuccessFactors Employee Central and SAP BusinessObjects,
covering areas like ERP Financial, Core HR and Analytics and BI.
Al Hamra has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP.
Al Hamra recently adopted applications including
Microsoft 365 in 2021, Lotame DMP in 2020 and Eyeota DMP in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Al Hamra’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Al Hamra’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Al Hamra technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.