Cambridge, CB24 4UQ,
United Kingdom
Alacer Technographics
Alacer Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Alacer and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 Alacer employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Alacer has purchased the following applications: Hubspot Live Chat for Chatbots and Conversational AI in 2019, Microsoft 365 for Collaboration in 2015, Hubspot CRM for CRM in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Alacer is running and its propensity to invest more and deepen its relationship with HubSpot , Microsoft , Freshworks or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Alacer revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Alacer intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Alacer Tech Stack and Enterprise Applications
Alacer AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Alacer deployed Hubspot Live Chat on its website. The implementation uses Hubspot Live Chat from HubSpot within the Chatbots and Conversational AI category to enable real-time visitor engagement and on-site lead capture for the professional services firm.
The deployment centered on an embedded live chat widget configured with targeted triggers, canned responses, and automated message flows to qualify website visitors and route conversations to designated team inboxes. Operational coverage is limited to customer-facing web touchpoints and supports sales and marketing workflows for a 25-employee organization, with governance assigning chat handling to sales and client services and configuration control to an internal site administrator.
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Alacer Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015 Alacer deployed Microsoft 365 as its Collaboration platform to support core professional services business functions across the United Kingdom. Microsoft 365 is used on their website according to public site metadata, and the deployment serves a 25 person firmwide user base managing email, files, and team communications.
The implementation centers on a cloud hosted Microsoft 365 tenant architecture, with centralized administration through the Microsoft 365 admin center and identity and access control provided by Azure Active Directory. Functional modules implemented align with standard Collaboration capabilities, including Exchange Online for email, OneDrive for personal file sync, SharePoint for team sites and document collaboration, and Microsoft Teams for chat and meetings. Governance is organized around tenant level user provisioning and license management to support delivery, sales, and back office processes within the professional services firm.
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Alacer CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2019 | 2019 |
In 2019, Alacer implemented Hubspot CRM as a cloud SaaS solution embedded on its website. Hubspot CRM functions as the central CRM for the UK professional services firm, consolidating contact management, lead capture from website forms, and sales pipeline tracking. The configuration aligns with small-team operations, emphasizing contact segmentation, basic workflow automation, and centralized customer records.
The deployment integrates web-based lead capture directly with the Hubspot CRM contact database and supports joint sales and marketing workflows across the firm. Governance was implemented through role-based access controls and simplified record stewardship to suit a 25-person organizational scale, with administrative configuration managed inside the tenant. This implementation positions Alacer, Hubspot CRM, CRM to support sales and marketing business functions and client engagement workflows.
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Customer Support | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Alacer PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Alacer IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Alacer
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Alacer Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||