Discover the latest software purchases and digital transformation initiatives being undertaken by ALDO Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20000 ALDO Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ALDO Group has purchased the following applications: SAP BusinessObjects for Analytics and BI in 2015, SAP Commerce Cloud (ex Hybris) for eCommerce in 2016, Salesforce Service Cloud for Customer Support in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ALDO Group is running and its propensity to invest more and deepen its relationship with SAP , Salesforce , Kineo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ALDO Group revenues, which have grown to $2.50 billion in 2023, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ALDO Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
About the Customer
ALDO Group is a world leader in the creation and management of fashion footwear and accessories brands. With 3000 outlets in more than 100 countries, this international company offers three signature brands: Aldo, Boutique Spring, and GLOBO. ALDO Group employs more than 25,000 associates and carries out all of its operations from its head office in Montreal.
Scope and Challenges
SAP has announced that the ALDO Group, a world-leading creator and operator of desirable footwear and accessory brands, is using the SAP Hybris Commerce solution to enhance customer experiences across digital channels, increase sales, and support e-commerce expansion into new geographic markets.
ALDO’s previous e-commerce site was challenged with inventory inaccuracy, a lack of flexibility and poor performance during times of high website traffic. Recognizing the need for a simple way to scale and streamline e-commerce operations, ALDO turned to SAP Hybris solutions, enabling an overhaul of the company’s existing architecture and a shift toward the future of omnichannel shopping.
With more than 2,100 points of sale, the company operates under two signature brands, ALDO and Call It Spring, and one multi-brand retail concept, GLOBO. The ALDO Group wanted to engage with its global audience both in-store and across digital channels, where its customers were browsing and shopping with increasing frequency.
Outcome and Implications
Specifically, the company is using SAP Hybris Commerce to work seamlessly across channels so it can expand into new regions. Working closely with professional services personnel from SAP to upgrade its architecture, the ALDO Group was able to simplify back-end operations and offer increased visibility into the sales lifecycle. In doing so, it was able to optimize customer experiences and lay the groundwork for further growth and additional functionality.
Since the deployment of SAP Hybris Commerce, the ALDO Group has experienced the following results:
The ALDO Group plans a total site redesign in 2017. As part of the redesign, it plans to introduce unique ways to engage digital shoppers through new payment and shipping options. It will continue to provide access to global inventory across all channels, including its mobile application, mobile points of sale and in-store kiosks.
Additionally, ALDO Group transformed their BI & Analytics process by selecting SAP BusinessObjects. Furthermore, ALDO Group digitalize the Customer journey by selecting Salesforce Service Cloud
Quotes
“Ten years ago, no one believed we could sell shoes online. However, we continuously exceeded our sales goals. With a need to scale and advance our commerce strategy to support our growth, we turned to SAP Hybris solutions. They have been critical to us in our commerce journey, enabling our brand to take the customer retail experience to the next level.” Said - Serge Rose, Senior Director, Customer Applications, ALDO Group.
“The ALDO Group’s customers are like most customers today. They are shopping across devices and channels and expect the businesses they interact with to deliver rich, fast and effective omnichannel solutions. We look forward to continuing this relationship with ALDO, supporting its evolution into a full omnichannel business, and enabling the best possible experience for their customers online, mobile or in stores.” -Said Brian Walker, Chief Strategy Officer, SAP Hybris.
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live |
|---|---|---|---|---|---|---|---|
| Red Hat | Legacy Apps | Red Hat Enterprise Linux | Apps Development | PaaS | n/a | 2021 | 2021 |
| Subscribe | Subscribe | Subscribe | Transactional Email | PaaS | Subscribe | 2017 | 2017 |
| Subscribe | Subscribe | Subscribe | Transactional Email | PaaS | Subscribe | 2021 | 2021 |
| First Name | Last Name | Title | Phone | |
|---|---|---|---|---|
| Subscribe | Subscribe | Payroll Director | Subscribe | Subscribe |
| Subscribe | Subscribe | Chief People & Culture Officer/Chef de la culture et des gens | Subscribe | Subscribe |
| Subscribe | Subscribe | Senior Director, Human Resources | Subscribe | Subscribe |
| Subscribe | Subscribe | Senior Manager, Human Resources | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Sales | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Sales & Operations | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Sales and Operations | Subscribe | Subscribe |
| Subscribe | Subscribe | Chief Operations Officer | Subscribe | Subscribe |
| Subscribe | Subscribe | Director, Internal Operations | Subscribe | Subscribe |
| Subscribe | Subscribe | President | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Operations Strategy | Subscribe | Subscribe |
| Subscribe | Subscribe | Director, Customer Operations | Subscribe | Subscribe |