List of SAP Fashion Management Customers
SAP
Dietmar-Hopp-Allee 16,
Walldorf, 69190,
Germany
Walldorf, 69190,
Germany
49 6 2277-47474
Professional Services
110650
$42.3B
Since 2010, our global team of researchers has been studying SAP Fashion Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased SAP Fashion Management for Retail Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using SAP Fashion Management for Retail Management include: Burberry Group, a United Kingdom based Retail organisation with 9201 employees and revenues of $4.02 billion, Aldo Group, a Canada based Retail organisation with 20000 employees and revenues of $2.50 billion, s.Oliver, a Germany based Retail organisation with 6100 employees and revenues of $2.20 billion, Ermenegildo Zegna Holditalia S.p.A., a Italy based Retail organisation with 6030 employees and revenues of $1.62 billion, s.Oliver Bernd Freier GmbH and Co. KG, a Germany based Retail organisation with 7000 employees and revenues of $1.26 billion and many others.
Contact us if you need a completed and verified list of companies using SAP Fashion Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the ERP Financial Management software purchases.
The SAP Fashion Management customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of ERP Financial Management software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Aldo Group | Retail | 20000 | $2.5B | Canada | SAP | SAP Fashion Management | Retail Management | 2017 | n/a |
In 2017, Aldo Group implemented SAP Fashion Management as the company’s new core merchandising system for retail, wholesale, private label and finance on the H4Hana platform, a Retail Management initiative that impacted over 800 associates. The deployment positioned SAP Fashion Management as the primary merchandising and commercial planning backbone for Aldo Group, aligning merchandising, wholesale operations, private label workflows and financial touchpoints under a single SAP-based merchandising architecture.
The implementation focused on merchandising configuration and commercial process harmonization, with the Organizational Change Management team owning training calendar and all training logistics, project communication and associate engagement. SAP Fashion Management was configured to support merchandising lifecycle processes and commercial master data governance, and rollout activities were coordinated with SAP’s WPB program to register and schedule formal training courses in the company Learning Management System.
Operational integrations included the company Learning Management System for course delivery and a translation firm for multilingual course preparation, with the Organizational Change Management team acting as liaison and ensuring course content accessibility for impacted associates. Governance and workflow restructuring emphasized centralized training operations, standardized communication cadence and activity ownership for training logistics, enabling structured rollout and user enablement across retail, wholesale, private label and finance functions.
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Asics Australia | Retail | 500 | $187M | Australia | SAP | SAP Fashion Management | Retail Management | 2015 | n/a |
In 2015, ASICS Australia implemented SAP Fashion Management as its core Retail Management platform. The program targeted direct to consumer channels and store operations, encompassing flagship and outlet store POS rollouts, the Global B2B website initiative, and warehouse sortation modernization projects.
SAP Fashion Management was configured to orchestrate point of sale workflows and omni channel order capture in coordination with SAP Customer Activity Repository, with reporting and BI surfaced from HANA views. The implementation included technical integration touchpoints with the retail POS solution, SAP CAR for synchronized sales and inventory activity, and the Warehouse Sortation System delivered by Vanderlande MHE, while BI architecture used Qlikview, WEBI and Analysis For Office on HANA views for downstream analytics.
Governance followed a formal PMO structure, with program and project managers coordinating rollout sequencing, go live plans and post go live support for POS and SAP CAR integration across ASICS Australia stores. The project team maintained active risk, issue and dependency management during deployment, and executed staged store rollouts and post implementation support to stabilize Retail Management operations.
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Benetton Group | Retail | 6400 | $1.1B | Italy | SAP | SAP Fashion Management | Retail Management | 2017 | n/a |
In 2017 Benetton Group implemented SAP Fashion Management as part of its Retail Management landscape. The program concluded stabilization of the new SAP Fashion Management platform in September 2017 after a transition of the SD OTC scope from SAP Apparel and Footwear between May 2016 and August 2017.
The implementation built on multi-year platform consolidation work that began with a release upgrade from 4.6c to 6.0.4 and a merge of the commercial-logistic and finance environments starting in August 2011. Parallel process modernization included dematerialisation of the passive cycle initiated in January 2012, with an initial go live in June 2012 and a final release scheduled for January 2013, demonstrating an incremental approach to harmonizing document flows and finance logistics ahead of SAP Fashion Management adoption.
Functional deployment emphasized Sales and Distribution order-to-cash capabilities, bringing SD OTC into SAP Fashion Management and aligning commercial, logistics and finance transaction processing under the Retail Management application. The rollout included configuration and stabilization of the platform that supplies the ColOr sales network, indicating operational coverage across sales, commercial and logistics teams.
Program governance relied on staged releases, targeted stabilization phases and project-level leadership, with a named team leader managing the SD OTC transition and formal stabilization activity from September 2017. The sequence of upgrades, environment merges, dematerialisation, and phased stabilization reflects a governance model focused on controlled cutover and progressive operational readiness across Benetton Group business functions.
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Brooks Brothers Group | Retail | 541 | $126M | Australia | SAP | SAP Fashion Management | Retail Management | 2014 | n/a |
In 2014, Brooks Brothers Group implemented SAP Fashion Management as its core Retail Management application. The deployment was positioned to enable vertical integration across manufacturing, wholesale and retail operations, connecting product lifecycle activities with merchandising and store execution.
The implementation consolidated functional capabilities for product master and assortment planning, merchandise and inventory management, manufacturing planning and production scheduling, wholesale order management and retail store operations including pricing and promotions. Configuration emphasized fashion industry constructs such as size and color variants, seasonal collections and matrix inventory control to support assortment and replenishment workflows.
Workflows were orchestrated to integrate manufacturing planning with wholesale order fulfillment and in-store replenishment, providing continuous inventory visibility across channels. Operational coverage included merchandising, production planning, wholesale sales and store operations, standardizing process flows across these business functions within Brooks Brothers Group.
Governance centered on centralized master data and merchandising governance, role based access for buyers and planners, and phased adoption to align buying, production and retail operations. SAP Fashion Management was implemented as the single Retail Management application embedding fashion vertical processes into Brooks Brothers operational model.
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Burberry Group | Retail | 9201 | $4.0B | United Kingdom | SAP | SAP Fashion Management | Retail Management | 2017 | n/a |
In 2017, Burberry Group implemented SAP Fashion Management as part of a Retail Management initiative. Work at Burberry London created and delivered the Data Migration Strategy for the Burberry Reference System BRS, consolidating product and style reference into SAP Fashion Management utilising the Attune Fashion Management suite.
The implementation emphasized data model configuration and master data consolidation within SAP Fashion Management, addressing product master, style and collection reference, assortment support and inventory reference alignment consistent with Retail Management functional patterns. Configuration work included mapping templates, transformation logic and validation rules implemented in Attune to harmonize disparate source records prior to population of the BRS.
Integrations focused on consolidating inputs from a multitude of source systems into the Burberry Reference System, with Attune acting as the fashion management middleware layer feeding SAP Fashion Management. Operational coverage concentrated on Burberry London merchandising and product planning functions, establishing a single reference system to support downstream retail operations.
Governance delivered as part of the Data Migration Strategy included staging and reconciliation checkpoints, cutover sequencing for BRS population and documented data ownership for product and style entities. Those governance controls and structured migration workflows were embedded to operationalize SAP Fashion Management within Burberry's Retail Management environment.
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Retail | 6030 | $1.6B | Italy | SAP | SAP Fashion Management | Retail Management | 2020 | n/a |
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Retail | 6100 | $2.2B | Germany | SAP | SAP Fashion Management | Retail Management | 2021 | KPS |
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Retail | 7000 | $1.3B | Germany | SAP | SAP Fashion Management | Retail Management | 2012 | n/a |
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Buyer Intent: Companies Evaluating SAP Fashion Management
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating SAP Fashion Management. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating SAP Fashion Management for Retail Management include:
- GE HealthCare, a United States based Healthcare organization with 53000 Employees
- The New School, a United States based Education company with 2500 Employees
- Hugo Boss, a Germany based Retail organization with 18376 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
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GE HealthCare | Healthcare | 53000 | $19.6B | United States | 2025-12-19 |
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The New School | Education | 2500 | $319M | United States | 2025-11-17 |
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Hugo Boss | Retail | 18376 | $5.0B | Germany | 2025-11-05 |
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Professional Services | 25 | $3M | United States | 2025-09-24 |
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Professional Services | 80 | $8M | United States | 2025-09-18 |
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Retail | 2530 | $1.4B | United States | 2025-09-08 |
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Professional Services | 10 | $1M | United Kingdom | 2025-07-17 |
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Education | 850 | $120M | India | 2025-05-13 |
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Retail | 10 | $1M | United States | 2025-05-09 |
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Professional Services | 40 | $4M | United Kingdom | 2025-03-10 |
FAQ - APPS RUN THE WORLD SAP Fashion Management Coverage
SAP Fashion Management is a Retail Management solution from SAP.
Companies worldwide use SAP Fashion Management, from small firms to large enterprises across 21+ industries.
Organizations such as Burberry Group, Aldo Group, s.Oliver, Ermenegildo Zegna Holditalia S.p.A. and s.Oliver Bernd Freier GmbH and Co. KG are recorded users of
SAP Fashion Management for Retail Management.
Companies using SAP Fashion Management are most concentrated in Retail, with adoption spanning over 21 industries.
Companies using SAP Fashion Management are most concentrated in United Kingdom, Canada and Germany, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of SAP Fashion Management across Americas, EMEA, and APAC.
Companies using SAP Fashion Management range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 25%, large organizations with 1,001-10,000 employees - 62.5%, and global enterprises with 10,000+ employees - 12.5%.
Customers of SAP Fashion Management include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified SAP Fashion Management customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Retail Management.