AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Alpha Baking Tech Stack and Enterprise Applications

HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
In-House Applications Legacy In-House ATS Applicant Tracking System HCM n/a 2014 2014
In 2014, Alpha Baking implemented the In-House ATS to capture candidate submissions via web forms on its public careers site. The In-House ATS functions as an Applicant Tracking System supporting corporate recruiting and hiring functions within Alpha Baking, and application intake is handled through the company careers page at https://www.alphabaking.com/careers/applicant/. This approach explicitly uses forms as the primary ATS intake mechanism. The deployment centers on form-based application capture, configurable job requisition pages, candidate status tracking, reviewer queues, and workflow routing for recruiters and hiring managers. Configuration work focused on standardized application fields for compliance, resume attachment handling, screening flags, and role based access control for recruiter and hiring manager roles, consistent with Applicant Tracking System capabilities. Reporting and candidate record centralization were provided as part of the in-house application feature set. As an in-house application the In-House ATS is embedded in Alpha Baking's careers portal and maintained by internal IT and HR operations, aligning hosting and support with corporate processes. Governance emphasized standardizing intake forms, formalizing recruiter review workflows, and centralizing application records to support corporate recruiting and hiring operations. Operational ownership remained internal, with ongoing configuration and process controls managed by HR and IT stakeholders.
Core HR HCM 2013 2014
Recruiting Chatbot HCM 2022 2022
Recruiting HCM 2021 2021
ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Infor Legacy Infor Adage Manufacturing ERP ERP Services and Operations n/a 2014 2014
In 2014, Alpha Baking implemented Infor Adage as its primary Manufacturing ERP. The deployment centralized inventory transaction processing and the processing of inventory totals within Infor Adage to support production and warehouse operations. Business functions impacted included manufacturing operations, inventory and warehouse management, procurement, and finance. Configuration emphasized inventory management and valuation workflows, including transaction posting, lot and batch tracking, and period-end inventory totals processing implemented inside Infor Adage. Standard Manufacturing ERP capabilities were configured to support production order processing and material issue workflows, while inventory totals were processed through centralized transaction posting and periodic reconciliation routines. Governance focused on centralized operational controls and accounting reconciliation procedures to ensure inventory totals recorded in Infor Adage aligned with financial ledgers.
Retail Management ERP Services and Operations 2012 2012
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HappyFox Legacy HappyFox Help Desk Customer Support CRM n/a 2021 2021
In 2021, Alpha Baking deployed HappyFox Help Desk to manage customer service interactions originating from its public website. HappyFox Help Desk is implemented as the Customer Support platform that captures web-originated tickets and powers self-service entry points on alphabaking.com. The deployment focuses on core Customer Support capabilities, including centralized ticketing, web widget intake, knowledge base driven self-service, canned responses and automated routing rules. Configuration emphasis is on ticket triage and SLA-based routing, with workflow automation to escalate recurring product or delivery issues to the appropriate support queues. Operational coverage centers on the customer support organization, with the HappyFox Help Desk instance embedded directly on the company website to handle consumer inquiries. Governance is managed through role based administrative controls, ticket assignment policies and configured SLAs, providing a single web-facing support channel for Alpha Baking without named third party integrations disclosed.
Customer Support CRM 2023 2023
Marketing Analytics CRM 2019 2019
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
AML, Fraud and Compliance TRM 2021 2021
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2013 2013
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Alpha Baking

First Name Last Name Title Function Department Email Phone
No data found

Apps Being Evaluated by Alpha Baking Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Alpha Baking IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Alpha Baking digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Alpha Baking Technographics
Alpha Baking is a Consumer Packaged Goods organization based in United States, with around 1800 employees and annual revenues of $590.0 million.
Alpha Baking operates a diverse technology stack with applications such as In-House ATS, Infor Adage and HappyFox Help Desk, covering areas like Applicant Tracking System, Manufacturing ERP and Customer Support.
Alpha Baking has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as In-House Applications, Infor and HappyFox.
Alpha Baking recently adopted applications including FreshDesk Customer Support in 2023, Paradox Olivia Chatbot in 2022 and Paradox Hire in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Alpha Baking’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Alpha Baking’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Alpha Baking technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.