Amato’s
312 Saint John Street, 2nd Floor,
Portland, 4102, ME,
United States
Portland, 4102, ME,
United States
1 207-828-5981
Retail
Amato’s Technographics
Amato’s Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Amato’s and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Amato’s employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Amato’s has purchased the following applications: Toast POS for Point Of Sale in 2020, WooCommerce for eCommerce in 2022, Automattic Jetpack CRM for CRM in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Amato’s is running and its propensity to invest more and deepen its relationship with Toast , Automattic , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Amato’s revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Amato’s intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Amato’s Tech Stack and Enterprise Applications
Amato’s ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Toast | Legacy | Toast POS | Point Of Sale | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, Amato's deployed Toast POS to unify point of sale operations for its retail activities and to power online ordering through its public website. Amato's Toast POS is used as a Point Of Sale application to capture transactions at the point of purchase and to route web orders into the same operational flow.
Toast POS was configured to support core POS workflows including order entry and checkout, payment processing, menu and product catalog management, and operational reporting. The configuration aligned with typical Point Of Sale capabilities, applying centralized menu controls, tax and pricing rules, and shift level transaction recording to support retail sales and store operations.
The implementation included a direct integration with the Amato's website to surface online ordering through Toast POS and to consolidate order streams for fulfillment. Governance emphasized unified menu management and consistent transaction handling across physical and digital channels, with rollout focused on aligning store-level procedures and online order routing to the Toast POS transaction workflow.
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Amato’s eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022 Amato's implemented WooCommerce from Automattic as its eCommerce storefront on https://www.amatos.com. The implementation embedded the WooCommerce application into the public website to provide online product listing and transactional capability, supporting Amato's retail sales channel and online order capture.
Configuration centered on standard WooCommerce functional modules including product catalog and SKU management, shopping cart and checkout flows, payment capture with tax and shipping calculation, coupon and promotion tooling, and order management and fulfillment workflows. Operational ownership and governance were aligned to merchandising, eCommerce operations, and customer service teams for catalog updates, order processing, and customer communications, and rollout activities focused on adjusting merchandising and fulfillment procedures to operate through the WooCommerce eCommerce storefront.
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Amato’s CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2020 | 2020 |
In 2020, Amato's implemented Automattic Jetpack CRM on their website to centralize customer contact and lead capture across digital storefront touchpoints, positioning the solution as the primary CRM for online retail interactions. The deployment embeds Automattic Jetpack CRM directly into site workflows to capture inquiries and maintain customer records within a web-first CRM environment.
Configuration centered on contact and customer record management, lead capture via embedded site forms, tagging and segmentation, and simple sales pipeline staging appropriate for a midmarket retail organization. Automattic Jetpack CRM was used to capture email and form submissions, log customer interactions, and support activity tracking and notes for follow up by front-line teams.
The implementation is integrated with the public website to route inbound customer inquiries into the CRM, enabling sales, e-commerce, and customer service teams to access shared records and coordinate responses. Operational coverage emphasized online order support and marketing contact lists, with CRM records serving as the single source for site-originated leads and inquiry histories.
Governance focused on form validation, contact deduplication, and basic assignment workflows to ensure data quality and routing of web leads to appropriate internal owners. As a 250 employee retail business, Amato's configuration prioritized lightweight administration and web-centric CRM processes to align with existing e-commerce and customer support operations.
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Customer Experience | CRM |
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2019 | 2019 |
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Amato’s PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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Amato’s IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Amato’s
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Amato’s Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Amato’s IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Amato’s digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Amato’s Technographics
Amato’s is a Retail organization based in United States,
with around 250 employees and annual revenues of $30.0 million.
Amato’s operates a diverse technology stack with applications such as
Toast POS, WooCommerce and Automattic Jetpack CRM,
covering areas like Point Of Sale, eCommerce and CRM.
Amato’s has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Toast and Automattic.
Amato’s recently adopted applications including
WooCommerce in 2022, Fastly in 2021 and Toast POS in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Amato’s’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Amato’s’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Amato’s technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.