American Equity
6000 Westown Parkway,
West Des Moines, 50266, IA,
United States
West Des Moines, 50266, IA,
United States
1 515-221-0002
Banking and Financial Services
American Equity Technographics
American Equity Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by American Equity and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 995 American Equity employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that American Equity has purchased the following applications: Greenhouse ATS for Applicant Tracking System in 2023, Adobe WorkFront for Business Process Management in 2020, Microsoft 365 for Collaboration in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems American Equity is running and its propensity to invest more and deepen its relationship with Greenhouse , ClearCompany , UKG or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing American Equity revenues, which have grown to $448.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for American Equity intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
American Equity Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2023 | 2023 |
In 2023, American Equity implemented Greenhouse ATS and embedded the Applicant Tracking System on its corporate careers website to centralize job postings and candidate application flows. The deployment scopes recruiting and talent acquisition functions, supporting corporate HR and hiring managers across the company.
Greenhouse ATS is configured to support standard applicant tracking modules including requisition creation, job posting distribution via the public careers site, candidate tracking and pipeline stages, interview scheduling and offer management. The implementation emphasizes structured hiring workflows, centralized candidate records and configurable interview kits to standardize assessment and selection processes. Integration details beyond the website embedding were not provided.
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Learning and Development | HCM |
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2021 | 2021 |
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Recruiting, Applicant Tracking System | HCM |
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2018 | 2018 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe WorkFront | Business Process Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, American Equity implemented Adobe WorkFront. Adobe WorkFront serves as the company's Business Process Management platform for governing website content production and digital campaign workflows, aligning American Equity Adobe WorkFront Business Process Management to web content and campaign operations.
The deployment focuses on project and task orchestration, structured intake forms for web requests, approval routing, and work status tracking. Configuration uses template-based project plans, prioritized queues, and custom fields to model production lifecycles and review steps consistent with Business Process Management functional terminology.
WorkFront is embedded on their public website to control content publishing handoffs and to centralize requests from marketing and web operations. Operational coverage centers on marketing, digital content, and web publishing teams within American Equity, mapping business function to the Business Process Management platform.
Governance has been formalized inside Adobe WorkFront through role-based permissions, standardized approval chains, and documented workflows to support compliance and auditability in financial services content management. The implementation emphasizes consistent intake and traceability for website updates to reduce ad hoc change requests and establish repeatable publishing processes.
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Loan Management | ERP Services and Operations |
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2021 | 2022 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, American Equity began using Microsoft 365 to support enterprise Collaboration. The deployment is visible on the company website and indicates Microsoft 365 is the primary Collaboration suite providing email, real time conferencing, file collaboration and productivity applications across the organization.
American Equity Microsoft 365 Collaboration supports standard platform modules consistent with the category, including Exchange Online for email, Microsoft Teams for meetings and chat, SharePoint Online for intranet and document libraries, OneDrive for personal file storage, and Office desktop and web applications. Operational scope aligns with a United States headquartered financial services firm of approximately 995 employees, consolidating corporate productivity, internal communications and document management under a single cloud tenant. Governance and operational controls are consistent with platform native patterns, including Azure Active Directory based identity and access management, tenant administration and Collaboration category controls such as site provisioning and data protection workflows to manage security and compliance posture.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2018 | 2018 |
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Investment Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Portfolio and Investment Management | Investment Management |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at American Equity
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by American Equity Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from American Equity IT executives and key decision makers. This section highlights American Equity's latest recorded technology evaluations, including SAP LeanIX for IT Asset Management (ITAM) on 2026-03-10 and Sapiens CoreSuite for Life & Annuities for Insurance ERP on 2026-03-06. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the American Equity digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD American Equity Technographics
American Equity is a Banking and Financial Services organization based in United States,
with around 995 employees and annual revenues of $448.0 million.
American Equity operates a diverse technology stack with applications such as
Greenhouse ATS, Adobe WorkFront and Microsoft 365,
covering areas like Applicant Tracking System, Business Process Management and Collaboration.
American Equity has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Greenhouse, Adobe Systems and Microsoft.
American Equity recently adopted applications including
Greenhouse ATS in 2023, UXPressia Customer Journey Map (CJP) in 2022 and BlackRock Aladdin in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of American Equity’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates American Equity’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete American Equity technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.