Amgen Technographics
Amgen Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Amgen and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Amgen employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Amgen has purchased the following applications: Brella for Event Management in 2020, Sitecore CMS for Web Content Management in 2018, Webtrends Analytics for Marketing Analytics in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Amgen is running and its propensity to invest more and deepen its relationship with Brella Oy , Sitecore , Webtrends or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Amgen revenues, which have grown to $78.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Amgen intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Amgen Tech Stack and Enterprise Applications
Amgen Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brella Oy | Legacy | Brella | Event Management | Collaboration | n/a | 2020 | 2020 |
In 2020 Amgen deployed Brella on its public website to deliver event registration and attendee engagement capabilities. The Brella implementation serves as the company's Event Management platform for web-based event and networking touchpoints.
Deployment uses a web-embedded Brella experience and an associated hosted application link to present registration flows, agenda publishing, and attendee matchmaking on Amgen's site. Configuration centers on web-facing event pages, profile-driven networking, and session listings, with administration handled through Brella's cloud management interface consistent with Event Management solutions.
The implementation supports Amgen's marketing and events functions within its Poland distribution operations, enabling external customer and partner registration and networking via the corporate website. Operational coverage is focused on public event pages rather than internal enterprise systems, positioning Brella as a customer-facing engagement layer on Amgen's site.
Rollout and governance are oriented to centralized web content controls and event administration permissions, with the marketing team coordinating embedding and content updates. Governance emphasizes event-level access controls and publisher workflows inside the Brella application rather than on-premises infrastructure management.
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Amgen Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sitecore | Legacy | Sitecore CMS | Web Content Management | Content Management | n/a | 2018 | 2018 |
In 2018, Amgen implemented Sitecore CMS for Web Content Management on its Poland corporate website. The Sitecore CMS implementation serves as the primary content platform for public site publishing and digital experience management, providing a centralized authoring surface for the amgen.pl domain. This deployment focuses on web content delivery and editorial control for the company website.
Configuration follows capabilities common to Web Content Management deployments, including content authoring and publishing workflows, component and template based page composition, media asset management and support for campaign content and personalization frameworks. Operational ownership is likely concentrated in marketing and web operations teams, with role based editorial governance and staged authoring to production publishing workflows. The narrative reiterates Sitecore CMS as the application powering Amgen Web Content Management for site publishing and digital experience orchestration.
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Amgen CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Webtrends | Legacy | Webtrends Analytics | Marketing Analytics | CRM | n/a | 2011 | 2011 |
In 2011, Amgen implemented Webtrends Analytics on its public website. Webtrends Analytics is serving as the Marketing Analytics solution to instrument the site, capture visitor behavior, and support digital marketing measurement for the company.
The implementation of Webtrends Analytics included standard web analytics capabilities such as page tagging, campaign parameter capture, event tracking, visitor segmentation, and dashboarded reporting to support marketing decision making. Deployment scope was focused on Amgen's Poland public website and aligned with the marketing function for digital engagement and campaign measurement. Governance was organized around marketing ownership of tagging and report definitions, with change control for tag updates and reporting cadence to maintain data quality and continuity.
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Tag Management | CRM |
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2018 | 2018 |
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Amgen IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Amgen
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Amgen Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||