Amplifon UK
Gateway House, Styal Rd, Wythenshawe,
Manchester, M22 5WY,
United Kingdom
Manchester, M22 5WY,
United Kingdom
44 16 1209-7000
Retail
Amplifon UK Technographics
Amplifon UK Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Amplifon UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 309 Amplifon UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Amplifon UK has purchased the following applications: Oracle Cloud ERP for ERP Financial in 2017, Oracle PeopleSoft HCM for Core HR in 2014, FreeWheel Demandsuite for Agency Management in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Amplifon UK is running and its propensity to invest more and deepen its relationship with Oracle , FreeWheel, A Comcast Company , iAdvize or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Amplifon UK revenues, which have grown to $32.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Amplifon UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Amplifon UK Tech Stack and Enterprise Applications
Amplifon UK ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Oracle JD Edwards EnterpriseOne | Oracle Cloud ERP | ERP Financial | ERP | n/a | 2017 | 2018 |
In 2017 Amplifon UK implemented Oracle Cloud ERP, deploying Oracle Fusion modules into its UK business to modernize finance operations. The project migrated from Oracle JD Edwards EnterpriseOne to Oracle Cloud ERP and targeted the company’s UK retail footprint of more than 160 outlets, aligning financial processes with store sales operations.
Oracle Cloud ERP was configured to deliver ERP Financial capabilities typical of the category, including core financials such as general ledger, accounts payable and accounts receivable, along with financial reporting and period close workflows. The deployment emphasized Oracle Fusion modules to consolidate transactional finance and to support higher availability for store-level transactions.
The implementation was executed within a Microsoft centric estate that had adopted Office 365 across the organization, and it included a journey to cloud that migrated selected services to Microsoft Azure. A new wide area network rolled out across the entire retail estate served as a foundational infrastructure element to provide consistent connectivity and higher availability for Oracle Cloud ERP.
Governance and rollout were led by the Head of IT for UK and Ireland, who remodeled the IT team and project managed the cloud migration, adjusting support models and operational processes to the cloud deployment. The rollout approach prioritized marginal gains and high availability to maximize sales capability at the retail level.
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Amplifon UK HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle PeopleSoft HCM | Core HR | HCM | n/a | 2014 | 2014 |
In 2014, Amplifon UK implemented Oracle PeopleSoft HCM as its Core HR platform. The deployment established PeopleSoft as the central system of record for UK back office HR operations, administered from Manchester and supported by a dedicated back office applications support function.
Configuration work centered on Core HR capabilities typical for PeopleSoft HR deployments, including employee master data management, position and job structures, absence and leave processing, HR case management, and role based security and approval workflows. Oracle PeopleSoft HCM was configured to enforce HR transaction workflows and to provide auditable records for UK personnel administration.
Integrations were operationally significant, with monitoring and incident management of data flows between Oracle PeopleSoft HCM and other back office systems such as JD Edwards v810, the Inventory Management System MDM, and the corporate Intranet. Incidents and change requests for PeopleSoft HR were managed through BMC Footprints ticketing, and the support model included escalation to third line external providers under a service management framework.
Governance and run operations were formalized through a second line support function that managed incidents and change requests through to resolution, plus active participation in the UK Information Governance group. Operational processes emphasized ticket lifecycle management, data integration monitoring for front office and back office applications, and service management coordination with third party support teams.
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Recruiting, Applicant Tracking System, Candidate Relationship Management | HCM |
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2018 | 2018 |
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Amplifon UK ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024, Amplifon UK deployed FreeWheel Demandsuite as a web‑facing advertising control layer to manage digital demand and monetization workflows. The deployment is categorized under Agency Management and is implemented directly on their public website, where FreeWheel Demandsuite controls demand-side decisioning and ad delivery for site inventory.
The implementation configures core Agency Management capabilities including campaign management, inventory and yield controls, and centralized reporting and analytics. Operational ownership sits with digital ad operations and marketing supply chain processes, with governance focused on campaign configuration, targeting controls, and reporting workflows to coordinate commercial and marketing stakeholders.
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Amplifon UK AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2017 | 2017 |
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Amplifon UK Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2016 | 2016 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Amplifon UK Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Asset Management | Content Management |
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2020 | 2020 |
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Amplifon UK eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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Amplifon UK SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Inventory Management | SCM |
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2014 | 2014 |
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Amplifon UK CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2017 | 2017 |
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Amplifon UK ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2017 | 2017 |
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IT Service Management | ITSM |
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2018 | 2018 |
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Remote Monitoring and Management | ITSM |
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2021 | 2021 |
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Amplifon UK PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Amplifon UK IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Amplifon UK CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Amplifon UK
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Finance Director | Director | Finance | |
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Controller | Director | Finance | |
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Managing Director | Director | Finance | |
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Head Of Information Technology Department | Director | IT | |
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IT Project Manager | Manager | IT | |
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Interim Financial Controller | Director | Finance | |
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Accounts Receivable Administrator | Manager | Finance | |
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Accounts Payable Administrator | Manager | Finance | |
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ERP - IT Application Specialist | Manager | IT | |
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IT Operations Lead | Manager | IT | |
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Apps Being Evaluated by Amplifon UK Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Amplifon UK IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Amplifon UK digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Amplifon UK Technographics
Amplifon UK is a Retail organization based in United Kingdom,
with around 309 employees and annual revenues of $32.0 million.
Amplifon UK operates a diverse technology stack with applications such as
Oracle Cloud ERP, Oracle PeopleSoft HCM and FreeWheel Demandsuite,
covering areas like ERP Financial, Core HR and Agency Management.
Amplifon UK has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and FreeWheel, A Comcast Company.
Amplifon UK recently adopted applications including
FreeWheel Demandsuite in 2024, Slack Connect in 2022 and Salesforce Commerce Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Amplifon UK’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Amplifon UK’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Amplifon UK technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.