Antenna79
1010 South Highway 101, STE 105,
Encinitas, 92024, CA,
United States
Encinitas, 92024, CA,
United States
1 703-727-2983
Consumer Packaged Goods
Antenna79 Technographics
Antenna79 Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Antenna79 and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Antenna79 employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Antenna79 has purchased the following applications: Microsoft 365 for Collaboration in 2015, Oracle NetSuite Commerce for eCommerce in 2008, Oracle Netsuite Bronto Marketing Platform for Marketing Automation in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Antenna79 is running and its propensity to invest more and deepen its relationship with Microsoft , Oracle , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Antenna79 revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Antenna79 intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Antenna79 Tech Stack and Enterprise Applications
Antenna79 Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015 Antenna79 implemented Microsoft 365 to address Collaboration needs across the company. The United States based consumer packaged goods firm with 30 employees configured Microsoft 365 to centralize email, document collaboration, and team communications for marketing, sales, and operations.
The Microsoft 365 deployment emphasizes core Collaboration capabilities, including Exchange Online for hosted mailboxes, SharePoint Online for intranet and document libraries, OneDrive for personal file sync, Microsoft Teams for chat and meetings, and the Office desktop and web apps for coauthoring. Configurations reflect small company scale, with tenant level license assignment, mailbox provisioning, and SharePoint site templates used to structure product and marketing content. Real time coauthoring and Teams channels were used to streamline project collaboration and reduce reliance on ad hoc file sharing.
Tenant administration appears centralized, with IT or an appointed admin managing user accounts and license allocations for all employees, and governance organized around site owners and channel owners for content lifecycle and access control. Public site references indicate Microsoft 365 artifacts are present on Antenna79 web properties, reinforcing a company wide footprint of Microsoft 365. The implementation positions Microsoft 365 as the primary Collaboration platform for Antenna79.
|
Antenna79 eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite Commerce | eCommerce | eCommerce | n/a | 2008 | 2008 |
In 2008, Antenna79 implemented Oracle NetSuite Commerce to establish a cloud-hosted eCommerce storefront for its Consumer Packaged Goods direct-to-consumer business. The Antenna79 Oracle NetSuite Commerce eCommerce deployment focused on providing online product discovery, shopping cart and checkout, customer account management, and order capture for a small US headquartered team of approximately 30 employees.
Configuration work centered on catalog management and product information workflows, pricing and promotional rules, hosted storefront templates, and order management capabilities within Oracle NetSuite Commerce. The implementation included administrative role configuration and content management workflows to enable marketing driven merchandising and basic customer self-service functions typical of the eCommerce category.
Operational governance was structured around a small cross-functional team spanning marketing, sales, and fulfillment, with centralized platform administration and role based access controls to manage production content and orders. Rollout was conducted to support direct online sales and to align day to day order and fulfillment processes with the new storefront, while ongoing administration remained within the internal operations team.
|
Antenna79 CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Netsuite Bronto Marketing Platform | Marketing Automation | CRM | n/a | 2015 | 2015 |
In 2015, Antenna79 implemented Oracle Netsuite Bronto Marketing Platform on its website to centralize digital customer engagement. Antenna79, a United States consumer packaged goods company, deployed Oracle Netsuite Bronto Marketing Platform as its Marketing Automation solution to manage email and web-driven messaging for direct-to-consumer audiences.
The implementation focuses on core Marketing Automation capabilities including list and segmentation management, campaign orchestration, email template and content management, triggered lifecycle messaging, and reporting. Configuration emphasizes website form capture, permissioned subscriber lists, automated send schedules, and template-driven personalization consistent with typical marketing automation workflows.
The Oracle Netsuite Bronto Marketing Platform is instrumented on the Antenna79 website to capture subscribers and execute email-based promotional and lifecycle campaigns, with operational ownership residing in the marketing function. Source documentation does not list named integrations with other enterprise systems, so operational coverage is described primarily in terms of web channel capture, campaign execution, and analytics within marketing.
Governance activity centers on centralizing campaign controls, establishing segmentation and send approval steps, and using the platform reporting to inform content cadence and scheduling. Rollout and usage are confined to digital marketing activities; no outcomes, costs, or third party implementation partners are documented in the source.
|
Antenna79 IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2015 | 2015 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
IT Decision Makers and Key Stakeholders at Antenna79
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
VP of Marketing | VP | Marketing | |
|
|
|
VP Finance | VP | Finance | |
|
|
|
VP Operations | VP | Operations | |
|
Apps Being Evaluated by Antenna79 Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Antenna79 IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Antenna79 digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Antenna79 Technographics
Antenna79 is a Consumer Packaged Goods organization based in United States,
with around 30 employees and annual revenues of $3.0 million.
Antenna79 operates a diverse technology stack with applications such as
Microsoft 365, Oracle NetSuite Commerce and Oracle Netsuite Bronto Marketing Platform,
covering areas like Collaboration, eCommerce and Marketing Automation.
Antenna79 has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft and Oracle.
Antenna79 recently adopted applications including
Google Cloud Platform (GCP) in 2021, Microsoft 365 in 2015 and Oracle Netsuite Bronto Marketing Platform in 2015,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Antenna79’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Antenna79’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Antenna79 technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.