Oosthuizen, 1474 HV,
Netherlands
Archie Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Archie and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Archie employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Archie has purchased the following applications: Perplexity for Generative AI Platforms in 2024, Flowpoint Analytics for Analytics and BI in 2024, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Archie is running and its propensity to invest more and deepen its relationship with Perplexity , Flowpoint , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Archie revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Archie intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Perplexity | Legacy | Perplexity | Generative AI Platforms | AI Development | n/a | 2024 | 2024 |
|
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Flowpoint | Legacy | Flowpoint Analytics | Analytics and BI | Analytics and BI | n/a | 2024 | 2024 |
In 2024, Archie implemented Flowpoint Analytics on its public website, adopting Flowpoint Analytics as its Analytics and BI solution to capture visitor behavior and site engagement. The deployment is a client side script based implementation embedded across site pages to collect page views, session attributes and event interactions, aligning with common Analytics and BI instrumentation patterns.
Configuration work centered on dashboarding and event level tracking, with custom dashboards built for content performance, lead capture forms and download events. The Flowpoint Analytics configuration includes real time and historical dashboards, segmentation and exportable reporting workflows to support marketing and digital engagement functions.
Operational scope is focused on the website and the companys marketing and leadership teams, with tagging governance and a small team ownership model to maintain data quality. Governance emphasized consistent event naming and periodic review cycles for dashboard metrics, ensuring the Flowpoint Analytics deployment supports ongoing reporting and decision workflows.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Experience | CRM |
|
2021 | 2021 |
|
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Lead Generation | CRM |
|
2021 | 2021 |
|
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Marketing Automation | CRM |
|
2015 | 2015 |
|
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Marketing Automation | CRM |
|
2021 | 2021 |
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Tag Management | CRM |
|
2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
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|
Content Delivery Network | IaaS |
|
2022 | 2022 |
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