ASCAP
250 West 57th Street,
New York, 10107, NY,
United States
New York, 10107, NY,
United States
1 212-621-6000
Non Profit
ASCAP Technographics
ASCAP Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by ASCAP and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2500 ASCAP employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ASCAP has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2007, AppWorx Workload Automation for Business Process Management in 2021, Cisco Webex Meetings for Audio Video and Web Conferencing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ASCAP is running and its propensity to invest more and deepen its relationship with Microsoft , SAP , Broadcom or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ASCAP revenues, which have grown to $1.34 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ASCAP intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ASCAP Tech Stack and Enterprise Applications
ASCAP ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP | ERP Financial | ERP | n/a | 2007 | 2008 |
ASCAP selected and deployed Microsoft Dynamics GP in 2007 as its ERP Financial system to replace a legacy accounting platform. The implementation established Dynamics GP as the central finance application, with later engagements (notably a Microsoft Dynamics Engineer contract from July 2019–January 2020) focused on ongoing administration, customization, and support for core finance functions including general ledger, payables, receivables, bank reconciliations, budgeting, and reporting.
The Dynamics GP environment was actively integrated with multiple third-party systems—Concur for travel and expenses, ADP for payroll, and ASCAP’s Licensing, Membership and Distribution systems—requiring design and management of cross-application data flows and business data structures. Tasks during the contract included configuring and designing reporting systems, managing patches and version upgrades, enforcing user access security and workflow rules, documenting technical procedures and business processes, authoring technical system architecture and user stories, and providing end-user training and day-to-day finance support. The implementation scope centers on enterprise finance operations and connected licensing/membership and distribution functions, with workstreams to standardize processes and align technical solutions to business requirements.
|
|
|
|
|
Expense Management | ERP |
|
2013 | 2013 |
|
ASCAP ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Broadcom | Legacy | AppWorx Workload Automation | Business Process Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, ASCAP integrated AppWorx Workload Automation to orchestrate scheduled workloads across its Node.js and Oracle application stack. The AppWorx Workload Automation deployment served as the Business Process Management layer responsible for coordinating ETL jobs, API invocation patterns, and Oracle stored procedure executions.
AppWorx Workload Automation was configured to schedule and run jobs that invoke Node.js microservices, execute Oracle PL/SQL packages and stored procedures, and trigger ETL flows built with the request module and OAuth 2.0. The implementation coexisted with a custom logging microservice that had been integrated into application modules to capture actions such as approve, cancel, and export, and AppWorx scheduled the backend calls that produced those logged events. API surface management was documented with Swagger OpenAPI specifications, and authentication for the microservices layer was enforced through JSON Web Tokens and an Apigee gateway.
Within ASCAPs overall architecture AppWorx jobs executed against services that relied on Oracle for persistence, Apigee for gateway and authentication functionality, and Azure for telemetry and hosting. Azure Application Insights and OpenTelemetry were used to capture user and geographic activity and to raise alerts for specific log messages, while Splunk provided aggregated error logging. Infrastructure and scaling of Azure App Services were managed with Terraform modules, and Nginx reverse proxying directed traffic between App Service instances.
Governance and delivery procedures were aligned with Agile methodology and JIRA based task workflows, test driven development practices using Cucumber and Mocha, and unit testing with Jasmine for Angular code. Source control and merge request policies were enforced in GitLab, while Jenkins handled CI builds and deployments to Nginx on App Service instances, ensuring that scheduled AppWorx workloads ran against the same validated releases and environment configurations.
|
ASCAP Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018 ASCAP implemented Cisco Webex Meetings on its website, deploying Cisco Webex Meetings as its Audio Video and Web Conferencing solution to enable embedded web meeting access and browser-based joining for external and internal interactions. The deployment is described on ASCAPs public site and aligns with standard Audio Video and Web Conferencing capabilities such as real time audio and video sessions, screen sharing, meeting recording, and meeting scheduling and moderation controls to support remote collaboration and events.
The implementation narrative indicates a web centric architecture that surfaces hosted Cisco Webex Meetings sessions through site embedded interfaces and direct meeting links, preserving the vendor hosted conferencing layer while presenting meetings within ASCAPs public web flows. Governance appears focused on centralized administration of meeting policies, access controls and recording settings consistent with an organization wide conferencing strategy, impacting communications, collaboration, member services and remote event workflows.
|
|
|
|
|
Collaboration | Collaboration |
|
2012 | 2012 |
|
|
|
|
|
Collaboration | Collaboration |
|
2015 | 2015 |
|
ASCAP Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Digital Signing | Content Management |
|
2021 | 2021 |
|
|
|
|
|
Web Content Management | Content Management |
|
2012 | 2012 |
|
ASCAP CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Experience | CRM |
|
2017 | 2017 |
|
|
|
|
|
Customer Experience | CRM |
|
2019 | 2019 |
|
|
|
|
|
Data Management Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Data Management Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Automation | CRM |
|
2016 | 2016 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2010 | 2010 |
|
|
|
|
|
Tag Management | CRM |
|
2019 | 2019 |
|
ASCAP ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IT Service Management | ITSM |
|
2019 | 2019 |
|
ASCAP PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2018 | 2018 |
|
|
|
|
|
Transactional Email | PaaS |
|
2012 | 2012 |
|
ASCAP IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2012 | 2012 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2017 | 2017 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2000 | 2000 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at ASCAP
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
Revenue Accounting Manager | Manager | Finance | |
|
|
|
SVP, Strategy and Business Development | VP | Sales | |
|
|
|
Senior Director, Strategy and Business Development | Director | Sales | |
|
|
|
EVP & COO | VP | Finance | |
|
|
|
Vice President Licensing Operations & Systems | VP | IT | |
|
|
|
Chief Executive Officer | CXO | Finance | |
|
|
|
Vice President, Licensing Operations and Analytics | VP | IT | |
|
|
|
Senior Vice President Human Resources | VP | HR | |
|
|
|
Director, Total Rewards | Director | HR | |
|
|
|
Vice President Finance, Controller | VP | Finance | |
|
Apps Being Evaluated by ASCAP Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from ASCAP IT executives and key decision makers. This section highlights ASCAP's latest recorded technology evaluations, including Namely for Core HR on 2025-02-05. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the ASCAP digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-02-05 | ASCAP | Evaluated | Namely | Namely | Core HR | HCM |
FAQ - APPS RUN THE WORLD ASCAP Technographics
ASCAP is a Non Profit organization based in United States,
with around 2500 employees and annual revenues of $1.34 billion.
ASCAP operates a diverse technology stack with applications such as
Microsoft Dynamics GP, AppWorx Workload Automation and Cisco Webex Meetings,
covering areas like ERP Financial, Business Process Management and Audio Video and Web Conferencing.
ASCAP has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Broadcom and Cisco Systems.
ASCAP recently adopted applications including
AppWorx Workload Automation in 2021, DocuSign eSignature in 2021 and Amazon EC2 in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of ASCAP’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates ASCAP’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete ASCAP technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.