Kirkcaldy, KY1 3PD,
United Kingdom
Astrak Group Technographics
Astrak Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Astrak Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 77 Astrak Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Astrak Group has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2020, Zoom for Audio Video and Web Conferencing in 2018, Exclaimer Cloud Signatures for Office 365 for Digital Signing in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Astrak Group is running and its propensity to invest more and deepen its relationship with Oracle , Zoom Video Communications , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Astrak Group revenues, which have grown to $43.3 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Astrak Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Astrak Group Tech Stack and Enterprise Applications
Astrak Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2020 | 2020 |
|
Astrak Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018 Astrak Group implemented Zoom to standardize regional sales communications and weekly performance reporting for its South West UK sales operation. Astrak Group used Zoom as the core Audio Video and Web Conferencing tool to present regional turnover and gross profit figures each week to the sales director, and to support remote customer engagement linked to face to face visits and trade exhibition activity.
Zoom was used for recurring conference calls and structured sales presentations, leveraging audio and video conferencing, screen sharing, and scheduled meeting capabilities consistent with Audio Video and Web Conferencing functionality. The Area Sales Manager for South West used Zoom conference calls as the primary channel to present figures, review KPIs, and coordinate follow up with the internal sales team.
The Zoom deployment operated alongside the companys oracle CRM system and the Portatour web based application for territory sales management, with CRM records updated to reflect sales activity and enquiries fed back to internal sales. Operational coverage focused on the regional sales team, the internal sales function, and the sales director, with Zoom sessions embedded into weekly cadence and customer engagement workflows.
Governance centered on weekly reporting and KPI monitoring, with performance tracked through the conference call cadence. Explicit outcomes recorded by the team included presenting regional turnover and GP figures on a weekly basis through Zoom conference calls, cleansing 90% of customer data in the oracle CRM system, closing on the spot deals during customer visits, and introducing new sales techniques to the regional sales team.
|
|
|
|
|
Collaboration | Collaboration |
|
2016 | 2016 |
|
|
|
|
|
Collaboration | Collaboration |
|
2022 | 2022 |
|
|
|
|
|
Collaboration | Collaboration |
|
2022 | 2022 |
|
Astrak Group Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Exclaimer | Legacy | Exclaimer Cloud Signatures for Office 365 | Digital Signing | Content Management | n/a | 2017 | 2017 |
In 2017, Astrak Group implemented Exclaimer Cloud Signatures for Office 365 as its Digital Signing solution for corporate email signature management. The Exclaimer Cloud Signatures for Office 365 application is used to centralize signature templates and enforce consistent branding across Office 365 mailflows, establishing Astrak Group Exclaimer Cloud Signatures for Office 365 Digital Signing as the control point for email signature policies.
The implementation leverages cloud-hosted signature rendering and policy engines to provision HTML templates, variable user fields and rule-based signature assignment. Configuration includes centralized template management, server-side signature application for outbound mail, and automated population of signature attributes from the company directory and user profile sources aligned with Office 365.
Operational coverage spans customer-facing functions such as sales, marketing and service where standardized signatures are applied, and the deployment is visible from the company website. Governance is organized around centrally managed signature policies and templates, with administration performed through the Exclaimer Cloud console rather than on-premises mail servers.
|
Astrak Group eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Product Information Management | eCommerce |
|
2023 | 2023 |
|
Astrak Group SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Inventory Management | SCM |
|
2018 | 2018 |
|
Astrak Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
CRM | CRM |
|
2020 | 2020 |
|
|
|
|
|
CRM | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2019 | 2019 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
|
|
|
|
Tag Management | CRM |
|
2022 | 2022 |
|
Astrak Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IT Service Management | ITSM |
|
2022 | 2022 |
|
Astrak Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2015 | 2015 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2022 | 2022 |
|
Astrak Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2016 | 2016 |
|
IT Decision Makers and Key Stakeholders at Astrak Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Chief Information Officer | CXO | IT | ||||
| Group CEO | CXO | Finance | ||||
| Chief Financial Officer | CXO | Finance | ||||
| Financial Controller | Director | Finance |
Apps Being Evaluated by Astrak Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||