Attentive
10 East 23rd Street Suite 500,
New York, 10010, NY,
United States
New York, 10010, NY,
United States
1 844-293-7265
Professional Services
Attentive Technographics
Attentive Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Attentive and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1100 Attentive employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Attentive has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2019, Hubspot Live Chat for Chatbots and Conversational AI in 2022, Google Looker for Analytics and BI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Attentive is running and its propensity to invest more and deepen its relationship with Oracle , Expensify , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Attentive revenues, which have grown to $150.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Attentive intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Attentive Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2019 | 2019 |
In 2019, Attentive implemented Oracle NetSuite ERP as its core ERP Financial platform to centralize finance operations and support rapid business scale. The implementation reported into the Senior Director of Financial Systems and focused on building and supporting best of breed financial systems for the finance organization across the company.
Oracle NetSuite ERP was configured across core finance modules including General Ledger, Order to Cash, Procure to Pay, Accounts Receivable Management, and Record to Report. Administrative responsibilities emphasize user and role management, permissions, customizing Reports and Saved Searches, building Workflows, Forms, Bundles, and developing and deploying Scripts while monitoring Script Error Logs and system upgrades, consistent with required NetSuite Administrator expertise.
The deployment included integrations to third party service providers for business intelligence, banking connectivity, travel and expense systems, procure to pay endpoints, and a payment portal, with the Integration Team coordinating debugging and resolution of integration errors. Change management and multi environment testing were governed through an SDLC approach, with a focus on hardening integrations and presenting solutions and recommendations for ongoing enhancements.
Governance centered on SOX compliance and formal change management, including monthly and quarterly certifications and an end user support queue for finance with daily ticket management. The implementation emphasized collaboration with business owners and stakeholders to align configuration and processes, and retained explicit operational controls to support audit and compliance activities.
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ERP Financial | ERP Financial Management |
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2019 | 2019 |
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Expense Management | ERP Financial Management |
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2018 | 2018 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
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Chatbots and Conversational AI | AI-Powered Application |
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2022 | 2022 |
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Chatbots and Conversational AI | AI-Powered Application |
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2024 | 2024 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Looker | Analytics and BI | Analytics and BI | n/a | 2020 | 2020 |
In 2020, Attentive implemented Google Looker to centralize reporting and analytics for its SMS marketing operations. Attentive Google Looker Analytics and BI was positioned to support marketing analytics, client reporting, and customer success dashboards across mid-market accounts.
The implementation focused on configurable dashboards and reporting for attributed revenue, click through rates, and conversion rates, with Looker visualizations used to present performance and recommendations to clients. The team configured monitoring and troubleshooting workflows inside the reporting layer, and operationalized user training and onboarding to drive adoption of Google Looker across internal teams and client-facing roles.
Integrations were scoped and configured to feed SMS performance data into Google Looker, and platform performance was monitored through dashboards including Looker and DataDog. The deployment serviced a book of business of up to 80 client projects, and the implementation was used by Product, Engineering and Customer Success teams to surface technical issues and client insights.
Governance emphasized cross-functional coordination, piloting of new features, triage processes for data quality and errors, and structured onboarding and training for users. As an explicit outcome of the operational program, the team onboarded 80 clients in Q3’2022 against a target of 60 clients, exceeding the target by 133%.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2023 | 2023 |
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Collaboration | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2017 | 2017 |
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Online Meeting Scheduling | Collaboration |
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2023 | 2023 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Signing | Content Management |
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2022 | 2022 |
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Digital Signing | Content Management |
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2022 | 2022 |
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CRM
EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2023 | 2023 |
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Application Performance Management | ITSM |
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2023 | 2023 |
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Incident Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2023 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2025 | 2025 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Cloud Storage | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Attentive
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Attentive Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Attentive Technographics
Attentive is a Professional Services organization based in United States,
with around 1100 employees and annual revenues of $150.0 million.
Attentive operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Hubspot Live Chat and Google Looker,
covering areas like ERP Financial, Chatbots and Conversational AI and Analytics and BI.
Attentive has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, HubSpot and Google.
Attentive recently adopted applications including
Freshworks Zarget in 2025, Hubspot Marketing Automation in 2025 and Apollo.io in 2025,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Attentive’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Attentive’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Attentive technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.