Irving, 75038, TX,
United States
Avantax Wealth Management Technographics
Avantax Wealth Management Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Avantax Wealth Management and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Avantax Wealth Management employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Avantax Wealth Management has purchased the following applications: Workday Recruiting for Recruiting, Applicant Tracking System in 2020, Avaya CRM for CRM in 2013, Rackspace Cloud for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Avantax Wealth Management is running and its propensity to invest more and deepen its relationship with Workday , Avaya , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Avantax Wealth Management revenues, which have grown to $278.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Avantax Wealth Management intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Avantax Wealth Management Tech Stack and Enterprise Applications
Avantax Wealth Management HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday Recruiting | Recruiting, Applicant Tracking System | HCM | n/a | 2020 | 2020 |
In 2020 Avantax Wealth Management implemented Workday Recruiting to manage external candidate intake and applicant tracking. The deployment uses Workday Recruiting on their website to publish vacancies and capture applications through the company career site, aligning the application flow with the Recruiting,Applicant Tracking System category.
Workday Recruiting was configured to support standard recruiting modules, including job requisition creation, candidate application intake, staged candidate pipelines, interview scheduling, and offer initiation. The implementation emphasizes applicant tracking functionality, consistent job posting and candidate data capture, and workflow-driven candidate progression across recruiting stages.
Operational responsibility centers on the corporate recruiting team and hiring managers who use the platform to review applicants, track interview outcomes, and progress candidates through approvals. Governance focused on centralized configuration of requisition templates and candidate stages to ensure consistent hiring processes and compliance with internal recruiting policies.
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Avantax Wealth Management CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Avaya | Legacy | Avaya CRM | CRM | CRM | n/a | 2013 | 2013 |
In 2013, Avantax Wealth Management implemented Avaya CRM as its CRM to support client relationship and advisory workflows. The deployment centered on a contact and client lifecycle platform intended to consolidate advisor activities and client interaction records within a single CRM instance.
Avaya CRM was configured to provide standard CRM capabilities including contact and account management, opportunity and pipeline tracking, task and activity automation, case management for client requests, and dashboard reporting for advisory and service teams. Configuration work emphasized workflow templates for client onboarding and recurring advisory interactions, and audit-capable activity logging consistent with financial services CRM practices.
Operational coverage focused on wealth advisors, client service representatives, compliance and operations staff, reflecting role-based usage across client-facing and back-office functions. Personnel records note proficiency in Avaya CRM and Reptrack Software, indicating operational familiarity with both systems among staff.
Governance centered on role-based access controls, standardized advisory workflows, and activity audit trails to support compliance and client record integrity. The implementation narrative highlights Avaya CRM as the central CRM for client relationship management at Avantax Wealth Management, with configuration and governance aligned to wealth management business functions.
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Marketing Automation | CRM |
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2020 | 2020 |
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Avantax Wealth Management IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rackspace Technology | Legacy | Rackspace Cloud | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021, Avantax Wealth Management implemented Rackspace Cloud to host and serve its corporate website. Avantax Wealth Management deployed Rackspace Cloud as its Application Hosting and Computing Services provider, establishing a dedicated application hosting layer for public web delivery and content management.
The Rackspace Cloud implementation aligns with common Application Hosting and Computing Services capabilities, provisioning compute instances and platform storage for the web front end, plus platform services to support availability and scaling. Operational ownership is held by Avantax IT and web operations, who manage provisioning, deployments and content updates on Rackspace Cloud, and the deployment specifically supports the company website and related marketing digital channels, impacting IT operations and marketing workflows.
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Avantax Wealth Management CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Avantax Wealth Management
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Avantax Wealth Management Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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