Hicksville, 11801, NY,
United States
Babyganics Technographics
Babyganics Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Babyganics and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Babyganics employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Babyganics has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2014, Zoom for Audio Video and Web Conferencing in 2020, CrownPeak DXP for Web Content Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Babyganics is running and its propensity to invest more and deepen its relationship with Oracle , Zoom Video Communications , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Babyganics revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Babyganics intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Babyganics Tech Stack and Enterprise Applications
Babyganics ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014 Babyganics implemented Oracle NetSuite ERP as its ERP Financial platform. The deployment for the company of about 50 employees in the United States focused on consolidating core finance and accounting functions into a single cloud native application, reducing reliance on spreadsheets and ad hoc bookkeeping processes.
Configuration emphasized core ledger, accounts payable, accounts receivable, and financial reporting modules, with order management and basic procure to pay workflows enabled to support revenue capture and vendor invoice processing. Oracle NetSuite ERP was provisioned as a cloud subscription with role based access controls, a redesign of the chart of accounts, automated journal handling for recurring transactions, and scheduled month end close tasks to standardize financial close. Operational ownership was centered in finance and accounting with cross functional input from operations for order and fulfillment workflows. Governance included documented period close checklists and configuration change controls to limit unsanctioned customization.
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Babyganics Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Babyganics deployed Zoom to provide Audio Video and Web Conferencing capabilities for internal collaboration and customer engagement. Babyganics uses Zoom as the primary Audio Video and Web Conferencing application to support meetings, virtual product demos, and cross functional communications across the organization.
The implementation emphasizes core Zoom functionality including hosted meetings, video conferencing, screen sharing, and recording, configured to suit a 50 employee media company. Zoom is embedded on the Babyganics website to enable direct join flows for customer facing sessions and scheduled virtual demos, providing browser based access for external participants.
Operational coverage targets marketing, sales, and customer support teams within the United States, with cloud hosted Zoom accounts managed centrally by IT. Governance relies on account level admin controls, meeting policies, and designated host roles to control scheduling and access while supporting routine user provisioning and meeting administration.
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Collaboration | Collaboration |
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2015 | 2015 |
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Babyganics Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CrownPeak | Legacy | CrownPeak DXP | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Babyganics deployed CrownPeak DXP as its Web Content Management platform for the company website. CrownPeak DXP is implemented as the primary Web Content Management solution, enabling cloud-hosted content authoring, template-driven page rendering, digital asset management, and orchestrated publishing workflows for the consumer-facing site.
The implementation centers on structured content models and reusable templates to support product pages, marketing landing pages, and promotional content managed by the digital marketing and content teams. Governance is instantiated through editorial roles, staged approval workflows, taxonomy and metadata controls for SEO, and scheduled publishing, with API-based delivery and CDN publication to serve site visitors efficiently.
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Babyganics eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Shopping Cart Management | eCommerce |
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2011 | 2011 |
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Babyganics CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2020 | 2020 |
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Babyganics TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Babyganics IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Babyganics
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Founder & CEO | CXO | Finance | ||||
| VP Sales | VP | Sales | ||||
| Chief Financial Officer | CXO | Finance |
Apps Being Evaluated by Babyganics Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||