Backbase
Location
Oosterdoksstraat 114,
Amsterdam, 1011 DK,
Netherlands
Website
https://www.backbase.com/
Phone
31 20 465 8888
Artw industry
Professional Services
Employee
Revenue

Backbase Technographics

Backbase Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Backbase and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2600 Backbase employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Backbase has purchased the following applications: 6sense Account Engagement Platform for Account Based Marketing in 2021, Tableau for Analytics and BI in 2018, Jenkins for API Management in 2022 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Backbase is running and its propensity to invest more and deepen its relationship with 6sense , Tableau Software , Jenkins or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Backbase revenues, which have grown to $265.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Backbase intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

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Backbase Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
6sense Legacy 6sense Account Engagement Platform Account Based Marketing CRM n/a 2021 2021
Customer Experience CRM 2017 2017
Digital Advertising Platform CRM 2011 2011
Marketing Analytics CRM 2021 2021
Marketing Analytics CRM 2022 2022
Marketing Automation CRM 2017 2017
Sales Automation, CRM, Sales Engagement CRM 2021 2021
Analytics and BI
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Tableau Software Legacy Tableau Analytics and BI Analytics and BI n/a 2018 2018
PaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Jenkins Legacy Jenkins API Management PaaS n/a 2022 2022
API Management PaaS 2016 2016
Test Automation Platform PaaS 2022 2022
Test Automation Platform PaaS 2016 2016
Transactional Email PaaS 2017 2017
Transactional Email PaaS 2018 2018
IaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Application Hosting and Computing Services IaaS 2013 2013
Application Hosting and Computing Services IaaS 2014 2014
Application Hosting and Computing Services IaaS 2020 2020
Content Delivery Network IaaS 2014 2014
ITSM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Application Performance Management ITSM 2013 2013
IT Service Management ITSM 2019 2019
Collaboration
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Collaboration Collaboration 2011 2011
SPM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Configure Price Quote (CPQ) SPM 2019 2019
Content Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Digital Signing Content Management 2021 2021
ERP Financial Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
ERP Financial ERP Financial Management 2017 2018
Expense Management ERP Financial Management 2017 2018
CyberSecurity
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Identity and Access Management (IAM) CyberSecurity 2017 2017
HCM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Learning and Development HCM 2023 2023
ERP Services and Operations
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Travel Management ERP Services and Operations 2017 2018
IT Decision Makers and Key Stakeholders at Backbase
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Backbase Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Backbase Technographics

Backbase is a Professional Services organization based in Netherlands, with around 2600 employees and annual revenues of $265.0 million.

Backbase operates a diverse technology stack with applications such as 6sense Account Engagement Platform, Tableau and Jenkins, covering areas like Account Based Marketing, Analytics and BI and API Management.

Backbase has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as 6sense, Tableau Software and Jenkins.

Backbase recently adopted applications including Docebo LMS in 2023, Quantcast Measure in 2022 and Jenkins in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Backbase’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Backbase’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Backbase technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.