Dubai, x,
United Arab Emirates
Baja Fresh Mexican Grill Technographics
Baja Fresh Mexican Grill Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Baja Fresh Mexican Grill and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Baja Fresh Mexican Grill employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Baja Fresh Mexican Grill has purchased the following applications: Microsoft 365 for Collaboration in 2021, Spendgo for Customer Loyalty in 2020, GoDaddy for Application Hosting and Computing Services in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Baja Fresh Mexican Grill is running and its propensity to invest more and deepen its relationship with Microsoft , Spendgo , NextRoll or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Baja Fresh Mexican Grill revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Baja Fresh Mexican Grill intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Baja Fresh Mexican Grill Tech Stack and Enterprise Applications
Baja Fresh Mexican Grill Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
|
Baja Fresh Mexican Grill CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Spendgo | Legacy | Spendgo | Customer Loyalty | CRM | n/a | 2020 | 2020 |
In 2020, Baja Fresh Mexican Grill deployed Spendgo as its Customer Loyalty application on its website. The Spendgo implementation is embedded in the brand website to deliver digital enrollment, customer profile capture, points accrual, and web based rewards redemption tied to guest accounts.
Baja Fresh Mexican Grill Spendgo Customer Loyalty supports customer engagement and retention functions for the company's operations in the United Arab Emirates, serving its restaurant locations and digital ordering touchpoints. Configuration centered on standard Customer Loyalty modules including rewards management, points and tiers, campaign orchestration, and coupon delivery, with web based instrumentation for sign up and redemption flows. Operational ownership sits with marketing and store operations, who govern program rules, communications, and account management across sites. The deployment emphasizes website native integration of Spendgo, with implementation choices sized to a 50 employee leisure and hospitality operator, and focuses on customer data capture and loyalty workflow automation.
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2022 | 2022 |
|
|
|
|
|
Tag Management | CRM |
|
2018 | 2018 |
|
Baja Fresh Mexican Grill IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2012 | 2012 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2022 | 2022 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2017 | 2017 |
|
IT Decision Makers and Key Stakeholders at Baja Fresh Mexican Grill
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Baja Fresh Mexican Grill Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||