Baltimore, 21201, MD,
United States
Baltimore Orioles Technographics
Baltimore Orioles Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Baltimore Orioles and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 239 Baltimore Orioles employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Baltimore Orioles has purchased the following applications: Contentful Content Platform for Web Content Management in 2021, Microsoft Dynamics CRM for CRM in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Baltimore Orioles is running and its propensity to invest more and deepen its relationship with Contentful GmbH , Microsoft , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Baltimore Orioles revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Baltimore Orioles intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Baltimore Orioles Tech Stack and Enterprise Applications
Baltimore Orioles Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentful GmbH | Legacy | Contentful Content Platform | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021 the Baltimore Orioles deployed the Contentful Content Platform from Contentful GmbH to manage the public website, using the solution as a Web Content Management system for website content creation and delivery. The Contentful Content Platform provides an API first, headless content management approach that aligns with Web Content Management requirements for structured content, media handling, and omnichannel publishing. This deployment places the Baltimore Orioles Contentful Content Platform Web Content Management implementation squarely in the business function of digital content and website publishing.
The implementation emphasized content model design and editorial workflows, leveraging the Contentful Content Platform capabilities for structured entry types, asset management, role based permissions, content preview, and content delivery APIs. Configuration likely focused on reusable content blocks and localization support typical of Web Content Management implementations to streamline authoring and templateless delivery to the site frontend. The Contentful Content Platform was instrumented to separate authoring from presentation, supporting continuous content updates without templating constraints on the website.
Operational coverage centered on the Baltimore Orioles website, with governance oriented toward editorial controls and staged publishing workflows for digital and marketing stakeholders. Integrations were implemented through API driven content delivery to the site frontend and commonly paired with a content delivery network for performant distribution. Governance practices would include role assignments, content versioning, and approval gates to manage site updates and protect content quality.
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Baltimore Orioles CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics CRM | CRM | CRM | n/a | 2016 | 2016 |
In 2016 the Baltimore Orioles explored Microsoft Dynamics CRM Online to implement a customer affinity program, linking the initiative directly to prior success with Office 365. The effort positioned Microsoft Dynamics CRM as the CRM platform for centralizing fan contact records and affinity data to support more targeted engagement and loyalty activities.
The planned deployment emphasized cloud delivery through Microsoft Dynamics CRM Online and leveraged standard CRM modules such as contact and account management, campaign management, segmentation, and customer analytics to support marketing, ticketing, and guest services functions. Integration with Office 365 productivity services was part of the implementation approach to streamline workflows and data access across departments, while governance attention focused on affinity program rules, data segmentation, and campaign orchestration.
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Baltimore Orioles
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Apps Being Evaluated by Baltimore Orioles Executives
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