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Berner Italia Data, Technology Stack, and Enterprise Applications
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Cloudflare Legacy Cloudflare CDN Content Delivery Network IaaS n/a 2022 2022
ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
PTV Group Legacy PTV Map&Market Field Service Management ERP Services and Operations n/a 2015 2015 In 2015 Berner Italia implemented PTV Map&Market as a Field Service Management application to improve territory planning and field operations across its Italian sales organization. The initiative was coordinated with international managers and formed part of a broader set of IT projects that included SharePoint, Office 365, QlikSense, Power BI and Zucchetti, aligning the PTV Map&Market deployment with the companys analytics and collaboration stack. PTV Map&Market was configured to support standard Field Service Management workflows, including territory management, route optimization, market mapping and service scheduling, with configuration focused on supporting sales force coverage on the Italian territory. Outputs from PTV Map&Market were consumed by declarative and predictive analytics workflows built in QlikSense and Power BI, which integrated R scripts to generate multi level KPI dashboards for each salesperson. Operational integration emphasized cross functional use, with the deployment supporting Marketing and Sales business functions, omnichannel Ecommerce and Inside Sales activities, and collaboration through SharePoint and Office 365. The program was managed alongside Zucchetti and other IT projects, and data flows were governed to feed the performance management tools used by the commercial organization. Governance and rollout included centralized ownership of customer data under the Head of Italian Data Governance, who reported to the European project manager, and hands on training and sharing led by the Marketing Analytics Manager and Customer Data Manager roles from 2015 onward. Process and cultural change measures such as 5s, Kanban, PDCA, KPI monitoring, Gemba and Root Causes were used to embed standardized workflows and sustain adoption of PTV Map&Market across the Marketing and Sales teams.
SCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
PTV Group Legacy PTV Route Optimiser Fleet Management SCM n/a 2015 2015
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Marketing Analytics CRM 2021 2021
IT Decision Makers and Key Stakeholders at Berner Italia
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Berner Italia Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Berner Italia Technographics

Berner Italia is a Manufacturing organization based in Italy, with around 800 employees and annual revenues of $108.0 million.

Berner Italia operates a diverse technology stack with applications such as Cloudflare CDN, PTV Map&Market and PTV Route Optimiser, covering areas like Content Delivery Network, Field Service Management and Fleet Management.

Berner Italia has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Cloudflare and PTV Group.

Berner Italia recently adopted applications including Cloudflare CDN in 2022, Kameleoon in 2021 and PTV Map&Market in 2015, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Berner Italia’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Berner Italia’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Berner Italia technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.