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● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

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● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

Betos
Location
Av. San Juan 450,
Cordoba, X5000ATR,
Argentina
Website
https://www.betos.com.ar/
Phone
54 351-484-1270
Artw industry
Leisure and Hospitality
Employee
Revenue

Betos Technographics

Betos Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Betos and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 700 Betos employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Betos has purchased the following applications: WordPress for Web Content Management in 2020, Woxi pedidosAPP for Shopping Cart Management in 2023, Google Tag Manager for Tag Management in 2019 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Betos is running and its propensity to invest more and deepen its relationship with Automattic , Woxi , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Betos revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Betos intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Betos Data, Technology Stack, and Enterprise Applications
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Automattic Legacy WordPress Web Content Management Content Management n/a 2020 2020
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Woxi Legacy Woxi pedidosAPP Shopping Cart Management eCommerce n/a 2023 2023
In 2023, Betos deployed Woxi pedidosAPP as a Shopping Cart Management solution to centralize digital menus, pricing and order capture across its franchised restaurant network. The deployment targeted roughly 45 franchise locations across Argentina and Paraguay and aligned the application to the company’s gastronomy operations and retail ordering workflows. Implementation used Woxi pedidosAPP and associated Food App functionality to provision digital menus, centralized price management and visibility of stock levels for front of house ordering and back office inventory reconciliation. Configuration emphasis included synchronized menu item definitions, price segmentation by store and automated propagation of menu and price updates to reduce manual edits at individual franchise sites. Integrations were structured around Woxi’s gastronomy suite and retail integrations described in the case study, enabling more immediate menu and stock visibility between point of sale touchpoints and a centralized catalog. Operational coverage included store operations, franchise management and back office teams responsible for pricing and inventory workflows across Argentina and Paraguay. Governance established a centralized content and pricing control plane to manage menu accuracy and to standardize update processes across franchisees, with a phased rollout to all locations. According to the case study, the coordinated use of Woxi pedidosAPP improved back office productivity and improved menu accuracy, reflecting its role within Betos’ Shopping Cart Management environment.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Tag Manager Tag Management CRM n/a 2019 2019
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2020 2020
Application Hosting and Computing Services IaaS 2023 2023
Content Delivery Network IaaS 2015 2015
Content Delivery Network IaaS 2019 2019
Content Delivery Network IaaS 2020 2020
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Security (AppSec) CyberSecurity 2019 2019
Secure Sockets Layer (SSL) CyberSecurity 2020 2020
IT Decision Makers and Key Stakeholders at Betos
First Name Last Name Title Function Department Email Phone
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Show All Contacts
Apps Being Evaluated by Betos Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Betos Technographics

Betos is a Leisure and Hospitality organization based in Argentina, with around 700 employees and annual revenues of $20.0 million.

Betos operates a diverse technology stack with applications such as WordPress, Woxi pedidosAPP and Google Tag Manager, covering areas like Web Content Management, Shopping Cart Management and Tag Management.

Betos has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Automattic, Woxi and Google.

Betos recently adopted applications including Woxi pedidosAPP in 2023, Gigas Hosting in 2023 and WordPress in 2020, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Betos’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Betos’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Betos technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.