Mumbai, 400001,
India
Bharat Petroleum Corporation Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Bharat Petroleum Corporation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8713 Bharat Petroleum Corporation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bharat Petroleum Corporation has purchased the following applications: MAssist BI and Analytics for Analytics and BI in 2022, MAssist LMS for Lead Generation in 2023, SAP ERP ECC 6.0 - Investment Management (IM) for Portfolio and Investment Management in 2005 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bharat Petroleum Corporation is running and its propensity to invest more and deepen its relationship with MAssist , Google , SAP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bharat Petroleum Corporation revenues, which have grown to $56.91 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bharat Petroleum Corporation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MAssist | Legacy | MAssist BI and Analytics | Analytics and BI | Analytics and BI | n/a | 2022 | 2022 |
In 2022, Bharat Petroleum Corporation implemented MAssist BI and Analytics to strengthen operational reporting across its retail and distribution footprint. The deployment emphasized Analytics and BI capabilities to support distributor management, field-sales reporting and centralized performance monitoring for fuel retail and distribution operations in India.
The MAssist BI and Analytics implementation concentrated on category-aligned capabilities such as interactive BI dashboards, operational and field-sales reporting, KPI scorecards for distributor performance, and data aggregation and visualization workflows. Configuration work focused on tailoring reporting views for distributor networks and field-sales managers, and on instrumenting standard analytics flows for sales, stock and outlet performance monitoring.
Vendor listings and product pages indicate the implementation aggregated distributor and sales inputs to enable centralized reporting across Bharat Petroleum's retail sites and distribution network, supporting regional and national operational oversight. The deployment scope addressed distributor management and field-sales functions, aligning business function needs with Analytics and BI outputs for day-to-day retail and distribution decision support.
Governance for the MAssist BI and Analytics rollout was oriented toward centralized reporting ownership and staged adoption by distributor operations and field-sales management, with controls over data feeds and dashboard access to ensure consistent operational metrics. Implementation narratives from the vendor suggest the program integrated into existing operational workflows to provide repeatable analytics and reporting processes for Bharat Petroleum Corporation.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MAssist | Legacy | MAssist LMS | Lead Generation | CRM | n/a | 2023 | 2023 |
In 2023 Bharat Petroleum Corporation implemented MAssist LMS in a Lead Generation context to support field sales, distributor management and lead CRM processes across India. MAssist LMS is listed publicly by MAssist as deployed at Bharat Petroleum, linking the application name directly to on-the-ground sales and distributor workflows rather than to an explicitly described corporate training rollout. The implementation narrative centers on lead capture and sales force orchestration aligned with distributor engagement.
Functional coverage signals include field sales enablement, distributor lifecycle management and CRM-oriented lead workflows as primary modules or capabilities within the MAssist LMS deployment. MAssist's Promoter App includes quizzes and learning modules, so LMS and training-oriented functionality at Bharat Petroleum is inferred from the Promoter App feature set, while the public listing does not enumerate explicit LMS module adoption. Operational scope is India focused and oriented toward promoter networks and distributor teams, with configuration and rollout emphasis on promoter workflows and distributor engagement processes rather than enterprise HR learning programs.
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Tag Management | CRM |
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2019 | 2019 |
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Investment Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 - Investment Management (IM) | Portfolio and Investment Management | Investment Management | n/a | 2005 | 2006 |
In 2005, Bharat Petroleum Corporation implemented SAP ERP ECC 6.0 - Investment Management (IM). The implementation sits in the Portfolio and Investment Management category and aligns with BPCL's broader SAP ERP footprint for finance and asset-related processes across locations in India. BPCL cites itself as an SAP reference site, and the Investment Management usage is reported as consistent with the companywide SAP deployment rather than as a separate public IM case study.
The implementation encompassed standard Investment Management functional areas consistent with Portfolio and Investment Management, including investment program structuring, project budgeting and commitment management, fund reservation and integration points for asset capitalization workflows. SAP ERP ECC 6.0 - Investment Management (IM) was configured to support authorization hierarchies, budget checks and approval workflows that enforce capital expenditure governance. These configurations reflect category-aligned practices for capital project accounting and program-level investment control.
Operational integration tied IM into BPCL's SAP finance and controlling layers, linking investment commitments into FI and CO postings and interfacing with Project System and Asset Accounting functions for capitalization and asset lifecycle accounting. The operational scope covered capital project accounting and approval workflows across BPCL sites in India, with governance focused on centralized investment control, budgetary workflows and embedded authorization matrices in SAP. Public sources emphasize BPCL's enterprise SAP footprint rather than publishing a standalone technical case study of the IM module.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2022 | 2022 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2022 | 2022 |
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Physical Security
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Physical Access Control System | Physical Security |
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2012 | 2012 |
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Physical Access Control System | Physical Security |
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2018 | 2018 |
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Physical Access Control System | Physical Security |
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2012 | 2012 |
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Video Security Cameras | Physical Security |
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2018 | 2018 |
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Video Security Cameras | Physical Security |
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2011 | 2011 |
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