BIEMMEDUE Technographics
BIEMMEDUE Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by BIEMMEDUE and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 164 BIEMMEDUE employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BIEMMEDUE has purchased the following applications: Arca Evolution for ERP Financial in 2019, Xandr Invest (ex AppNexus DSP) for Digital Advertising Platform in 2021, Intuit Mailchimp Mandrill for Transactional Email in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BIEMMEDUE is running and its propensity to invest more and deepen its relationship with Wolters Kluwer , Block (ex Square, Inc) , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BIEMMEDUE revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BIEMMEDUE intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
BIEMMEDUE Tech Stack and Enterprise Applications
BIEMMEDUE ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Wolters Kluwer | Legacy | Arca Evolution | ERP Financial | ERP | n/a | 2019 | 2019 |
In 2019, BIEMMEDUE SPA implemented Arca Evolution Enterprise Resource Planning to consolidate core business processes across manufacturing, finance and supply chain. The implementation prioritized simplicity, integration and speed, with a compact application footprint and an integrated data model designed to streamline transactional flows between production and back office.
Arca Evolution was configured to support standard Enterprise Resource Planning functional areas including financial management, inventory and warehouse management, production planning, purchasing and sales order management, together with embedded reporting capabilities. Governance emphasized centralized master data, role based access controls and standardized workflows, and the rollout was organized to align shop floor operations with finance and procurement processes while preserving a simplified operational architecture.
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Payment Processing | ERP |
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2021 | 2021 |
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BIEMMEDUE CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Xandr Invest (ex AppNexus DSP) | Digital Advertising Platform | CRM | n/a | 2021 | 2021 |
In 2021, BIEMMEDUE SPA deployed Xandr Invest (ex AppNexus DSP) as its Digital Advertising Platform on its corporate website. The implementation positions Xandr Invest (ex AppNexus DSP) as the primary programmatic buying engine to support marketing and customer acquisition for the Italy-based manufacturing firm. Deployment concentrates on online media buying and campaign orchestration tied directly to site inventory and audience signals.
Configuration leverages standard DSP capabilities including real time bidding, campaign management, audience targeting, and creative delivery, aligned with digital advertising workflows. Xandr Invest (ex AppNexus DSP) is integrated with the website tag layer to capture inventory and bid requests, enabling centralized campaign setup and platform-native reporting. Operational governance assigns campaign provisioning and media buying responsibilities to the marketing function, with documented workflows for campaign setup and bid strategy management.
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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BIEMMEDUE PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp Mandrill | Transactional Email | PaaS | n/a | 2021 | 2021 |
In 2021, BIEMMEDUE SPA deployed Intuit Mailchimp Mandrill to manage Transactional Email traffic originating from its corporate website. The implementation focuses on sending and managing website-triggered messages, centralizing delivery controls and template management through the Intuit Mailchimp Mandrill platform.
The deployment leverages core Transactional Email capabilities such as template-driven message composition, SMTP relay and API-based send calls, domain authentication and deliverability configuration, and event webhooks for delivery and bounce notifications. Intuit Mailchimp Mandrill is used to host reusable transactional templates and suppression logic, and to provide message-level metadata that can be correlated back to website events and server-side processes.
Operational ownership is concentrated on the website and customer-facing systems, with the solution impacting customer communications workflows across ecommerce and customer service touchpoints. Governance is implemented through centralized template and sending policy controls inside Intuit Mailchimp Mandrill, with administrative access and event handling configured to support ongoing message orchestration and complaint handling from the site.
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BIEMMEDUE IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at BIEMMEDUE
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Apps Being Evaluated by BIEMMEDUE Executives
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