Shah Alam, 40200,
Malaysia
BIG Pharmacy Technographics
BIG Pharmacy Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by BIG Pharmacy and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 BIG Pharmacy employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BIG Pharmacy has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2016, FreeWheel Demandsuite for Agency Management in 2024, Microsoft 365 for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BIG Pharmacy is running and its propensity to invest more and deepen its relationship with Microsoft , FreeWheel, A Comcast Company , Zendesk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BIG Pharmacy revenues, which have grown to $60.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BIG Pharmacy intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
BIG Pharmacy Tech Stack and Enterprise Applications
BIG Pharmacy ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics AX | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, BIG Pharmacy implemented Microsoft Dynamics AX as its ERP Financial application to centralize finance and accounting across its Malaysian retail operations. The deployment targeted core business functions including general ledger, accounts payable, accounts receivable, cash management, fixed assets and inventory valuation, providing a consolidated financial ledger for store and corporate reporting.
The Microsoft Dynamics AX implementation was configured with standard ERP Financial capabilities such as automated voucher posting, period close workflows, tax posting rules and inventory costing methods aligned to retail pharmacy needs. Functional configuration emphasized procurement to pay and order to cash workflows, reconciliation automations and role based security to separate transactional posting from financial oversight.
Architecture and integrations included a Microsoft technology stack with SQL Server as the persistent data store and hybrid on premises to data center hosting patterns common for mid market retailers. The implementation incorporated integration points to retail point of sale, replenishment engines, electronic data interchange ordering channels, and Business Intelligence reporting feeds, using API based connectors and batch interfaces to synchronize transactional and master data across stores and corporate systems.
Operational ownership rested with centralized IT working with finance, purchasing and store operations to gather requirements and drive configuration and rollout. Governance included staged rollout and business reporting requirements capture, and handoffs for ongoing SQL maintenance, backup processes and application support to ensure production stability and consistent financial close processes.
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BIG Pharmacy ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024, BIG Pharmacy implemented FreeWheel Demandsuite on its website. FreeWheel Demandsuite is deployed as an Agency Management solution to support digital advertising, programmatic demand orchestration, and campaign delivery for BIG Pharmacy, aligning the application with marketing and media sales functions within the organization.
The deployment focuses on site-level ad inventory management and campaign configuration, with standard Agency Management capabilities such as ad decisioning, demand prioritization, campaign scheduling, and reporting modules configured for web delivery. Implementation architecture centers on a cloud-hosted FreeWheel Demandsuite instance integrated into the company website for ad tag deployment and demand routing, operated by the digital marketing and ad operations teams in Malaysia. Governance covers campaign approval workflows, tag change control, and reporting cadence to marketing leadership, and rollout was organized to align media sales and e-commerce workflows while keeping operational scope limited to online ad inventory on BIG Pharmacy's site.
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BIG Pharmacy Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, BIG Pharmacy implemented Microsoft 365 to provide enterprise Collaboration capabilities across its Malaysian retail and corporate operations. The deployment of Microsoft 365 supports internal communications, document management, and employee productivity for functions such as store operations, corporate administration, and merchandising. Microsoft 365 is referenced on BIG Pharmacy's public website.
The implementation centered on core Microsoft 365 Collaboration modules including Exchange Online email, Microsoft Teams for chat and meetings, SharePoint for intranet and document collaboration, and OneDrive for file sync and mobile access. Administration was conducted via a centralized tenant model with role based access controls and policy configuration for user provisioning, mailbox management, and data governance. The configuration emphasizes collaboration workflows, secure file sharing, and unified communication across stores and headquarters.
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BIG Pharmacy CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Customer Support | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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BIG Pharmacy IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at BIG Pharmacy
Apps Being Evaluated by BIG Pharmacy Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||