Biltema Sweden Technographics
Biltema Sweden Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Biltema Sweden and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 24 Biltema Sweden employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Biltema Sweden has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2005, EpiServer CMS for Web Content Management in 2011, Hotjar for Customer Experience in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Biltema Sweden is running and its propensity to invest more and deepen its relationship with Microsoft , Optimizely , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Biltema Sweden revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Biltema Sweden intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Biltema Sweden Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics AX | ERP Financial | ERP Financial Management | n/a | 2005 | 2005 |
In 2005, Biltema Sweden implemented Microsoft Dynamics AX 4.0. Microsoft Dynamics AX was deployed as the ERP Financial solution across Trade, Logistics, Sales, Purchase, and Finance modules for the company.
The deployment configured Microsoft Dynamics AX 4.0 modules including Trade, Logistics, Sales, Purchase, and Finance with standard ERP Financial capabilities such as general ledger configuration, chart of accounts setup, inventory valuation, order to cash workflows, and procure to pay processes. Master data consolidation for products, vendors, and customers was established to support transactional integrity and consistent posting across finance and logistics. Module configuration emphasized posting profiles, invoice and receipt processing, and inventory movement controls.
The implementation used an on premises architecture consistent with Microsoft Dynamics AX 4.0 practices at the time, hosting application and database components within Biltema infrastructure. Operational scope covered finance, purchasing, sales order management, and warehouse operations, aligning business function ownership with system modules. No external integrations are specified in source notes, so operational coverage focuses on internal alignment between financial and operational modules.
Governance was led by a technical project leader who managed configuration governance, staged user acceptance testing, and module cutovers, with role based access and financial posting controls instituted. The project structured process alignment across accounting and logistics teams to standardize transactional workflows and financial posting within Microsoft Dynamics AX.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Optimizely | Legacy | EpiServer CMS | Web Content Management | Content Management | n/a | 2011 | 2011 |
In 2011, Biltema Sweden deployed EpiServer CMS as its Web Content Management platform for the public site Biltema.se, implementing EPiServer CMS 6 under a directed reinvention program. The go-live was executed with reinvention provider Sogeti and included a responsive web design rollout to unify desktop and mobile delivery.
The EpiServer CMS implementation emphasized template-driven page composition, content authoring workflows, and responsive layout rendering consistent with Web Content Management functional patterns. Sogeti led configuration and publishing workflow setup, and the deployment established operational governance for Biltema Sweden’s marketing and digital channels while centralizing Biltema.se content operations on EpiServer CMS.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Biltema Sweden implemented Hotjar on its public website to capture on‑site behavior and feedback, establishing Hotjar as a Customer Experience application supporting web UX and digital marketing functions. The deployment places Hotjar's client side JavaScript across biltema.se to collect heatmaps, session recordings, funnel observations, on‑site polls, surveys, and form analysis, aligning the Hotjar implementation with ongoing customer experience measurement and conversion diagnostics.
Configuration focused on standard Hotjar modules and event tagging to feed product and marketing workflows, with tracking settings tuned for site‑level instrumentation and user feedback capture. Governance centered on operational ownership by e‑commerce and UX stakeholders, who use Hotjar data alongside existing web analytics to prioritize usability changes and inform content and navigation adjustments.
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Social Media Management | CRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Workspace | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Biltema Sweden
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Biltema Sweden Executives
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