AI Buyer Insights:

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Birmingham Airport Tech Stack and Enterprise Applications

Birmingham Airport CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contentsquare Legacy Hotjar Customer Experience CRM n/a 2016 2016
In 2016, Birmingham Airport implemented Hotjar on its public website. The deployment supported the airport's Customer Experience agenda by instrumenting behavioral analytics across passenger-facing pages to observe navigation, content engagement, and form interactions. The scope emphasized digital and marketing teams responsible for online passenger information, retail and parking journeys. Hotjar was configured to capture heatmaps, session recordings, form analysis and on-page feedback widgets, using those Hotjar modules to surface usability patterns and friction points on booking and information flows. The implementation centered on client-side instrumentation and sampling controls, with governance processes to manage data capture and consent consistent with web privacy expectations. Outputs from Hotjar were used to inform product and site experience prioritization across web operations and marketing workflows.
Digital Advertising Platform CRM 2018 2018
Birmingham Airport IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft Azure Cloud Services Application Hosting and Computing Services IaaS n/a 2017 2017
In 2017, Birmingham Airport implemented Microsoft Azure Cloud Services to support its public website and digital customer channels. The deployment is classified as Application Hosting and Computing Services and centralizes web application hosting and core compute resources that underpin the airport's online operations. The implementation leverages platform and infrastructure capabilities within Microsoft Azure Cloud Services, including managed compute, scalable web app hosting, object storage for media assets, and content delivery integration consistent with Application Hosting and Computing Services. Configuration work emphasized separate environments for production and development, automated deployment pipelines for web application tiers, and managed identity and monitoring to maintain operational continuity for the website. Operational ownership is assigned to the airport IT and digital teams, and the Microsoft Azure Cloud Services environment is integrated directly with the corporate website and existing content management workflows. Governance and process changes introduced centralized provisioning workflows, role based access controls, and monitoring and alerting processes to govern deployments and operational support.
Application Hosting and Computing Services IaaS 2022 2022
Application Hosting and Computing Services IaaS 2017 2017
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2022 2022
Birmingham Airport Managed Services Provider (MSP)
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
SCC Legacy SCC Managed Services Hybrid & Public Cloud MSP, Infrastructure & Network MSP, Workplace & Communications MSP, Security MSP Managed Services Provider (MSP) n/a 2017 2018
In 2017, Birmingham Airport engaged SCC to deploy SCC Managed Services under a multi-faceted program covering Hybrid & Public Cloud MSP,Infrastructure & Network MSP,Workplace & Communications MSP,Security MSP. The engagement delivered an IT refresh that focused on virtualisation and a resilient IBM V7000 storage cluster to modernise the airport's network and storage estate and address end of life infrastructure across its operational IT footprint. SCC Managed Services was configured to include a consolidated virtualisation layer, resilient block storage through the IBM V7000 cluster, and network estate upgrades, complemented by platform monitoring and visibility tooling consistent with Infrastructure & Network MSP and Security MSP functional workflows. The implementation emphasized storage clustering and virtualization consolidation to increase platform resilience, and included operational management capabilities associated with Workplace & Communications MSP to stabilize user and systems connectivity. The managed-services engagement scoped infrastructure and networking across Birmingham Airport's IT operations, improving operational visibility and reducing downtime during and after the migration. The engagement increased the organisation's security posture as reported in project communications, and shifted ongoing infrastructure lifecycle and monitoring responsibilities into the SCC Managed Services operating model to sustain resilience and serviceability.

IT Decision Makers and Key Stakeholders at Birmingham Airport

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Birmingham Airport Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Birmingham Airport IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Birmingham Airport digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Birmingham Airport Technographics
Birmingham Airport is a Transportation organization based in United Kingdom, with around 500 employees and annual revenues of $75.0 million.
Birmingham Airport operates a diverse technology stack with applications such as Hotjar, Microsoft Azure Cloud Services and SCC Managed Services, covering areas like Customer Experience, Application Hosting and Computing Services and Hybrid & Public Cloud MSP, Infrastructure & Network MSP, Workplace & Communications MSP, Security MSP.
Birmingham Airport has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Contentsquare, Microsoft and SCC.
Birmingham Airport recently adopted applications including Amazon EC2 in 2022, Cloudflare CDN in 2022 and Amazon CloudFront in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Birmingham Airport’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Birmingham Airport’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Birmingham Airport technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.