Blue Bell Creameries
1101 S Blue Bell Rd,
Brenham, 77833, TX,
United States
Brenham, 77833, TX,
United States
1 979-836-7977
Consumer Packaged Goods
Blue Bell Creameries Technographics
Blue Bell Creameries Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Blue Bell Creameries and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 Blue Bell Creameries employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Blue Bell Creameries has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2022, IBM Maximo for Enterprise Asset Management in 2017, Microsoft 365 for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Blue Bell Creameries is running and its propensity to invest more and deepen its relationship with Oracle , IBM , RFgen Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Blue Bell Creameries revenues, which have grown to $200.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Blue Bell Creameries intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Blue Bell Creameries Tech Stack and Enterprise Applications
Blue Bell Creameries ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2022 | 2022 |
In 2022, Blue Bell Creameries upgraded to Oracle E-Business Suite Release 12 and deployed RFgen Mobile Foundations for Oracle E-Business Suite to address mobile data collection, visibility, inventory efficiency and ingredient traceability. The implementation centers on Oracle E-Business Suite as an ERP Financial application supporting core inventory and manufacturing financial workflows across four manufacturing plants and 57 distribution centers in the United States. The deployment scope includes receiving, production shop floor, quality and fixed asset processes. Blue Bell retained continuity of automated data capture while modernizing device and batch handling during the ERP upgrade from Oracle E-Business Suite 11i to Release 12.
RFgen Mobile Foundations was configured to provide mobile barcoding and mobile batch capabilities across receiving, inventory, manufacturing and quality transactions. Functional modules implemented include receiving scans from purchase orders, cycle count workflows, inputs into production batches, WIP completion and finished intermediate item handling, returns and quality transaction capture. The solution tied lot and quality information to receiving adjustments and batch inputs, enabling traceability of ingredients through production. Oracle E-Business Suite and RFgen handled shop floor transactions in real time to preserve transactional integrity during high volume plant operations.
Integration architecture relied on RFgen real time integration to Oracle E-Business Suite to synchronize handheld scans with ERP transaction processing. RFgen provided reliable offline data collection for handheld devices to eliminate data drops that had caused rework under the prior mobile solution. Operational coverage extended from dockside vendor receipt with handheld scanners to warehouse cycle counting and plant floor WIP transactions, and included a mobile fixed asset solution supporting over 800 truck drivers and fixed assets at thousands of branch and customer sites.
Governance and process changes focused on moving from paper based fixed asset tracking to a digital paperless process and on formalizing mobile workflows for receiving, inventory and quality control. Blue Bell in house developers used RFgen to customize transactions and workflows more rapidly than with the previous mobile platform, and the rollout included end user training to embed new handheld processes across warehouse and production teams. Lots and quality records were consolidated into ERP transactions to support compliance and ingredient traceability under the ERP Financial system.
Results reported by Blue Bell are a smooth transition to Oracle E-Business Suite Release 12 without loss of data collection functionality, increased productivity and improved data accuracy from handheld cycle counts, resolution of data drop issues through offline collection and higher quality handhelds, and significantly enhanced fixed asset tracking. The solution delivered continued scalability and seamless integration across multiple operating systems, and Blue Bell is evaluating additional RFgen capabilities such as continuous availability batch mode to improve route accounting for product delivery.
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Blue Bell Creameries ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IBM | Legacy | IBM Maximo | Enterprise Asset Management | ERP Services and Operations | n/a | 2017 | 2017 |
In 2017, Blue Bell Creameries deployed IBM Maximo as its Enterprise Asset Management platform to centralize parts procurement and fleet support. The rollout targeted support for a fleet of over 1,000 vehicles, including semi tractors and bobtail delivery trucks across 60 locations in the Central and Eastern United States, with operational ownership documented at the Brenham, TX Fleet Parts Branch Coordinator role. IBM Maximo was used directly by parts and purchasing staff to purchase, coordinate and supply vehicle parts and to report progress to Purchasing Department management.
Configuration and functional focus emphasized inventory and parts master management, procurement workflow automation, vendor cataloging, and work order linkage to fleet assets consistent with Enterprise Asset Management capabilities. The Fleet Parts Branch Coordinator used IBM Maximo to research vendors, negotiate price and availability, and to generate purchase transactions, indicating the system was configured to support vendor selection, purchase order creation, and parts availability tracking. Standard EAM constructs such as part number control, stock location visibility and replenishment triggers were employed to align parts provisioning with maintenance work orders.
Operational governance centered on branch-level coordination feeding into a centralized Purchasing Department, with documented reporting lines and responsibilities for vendor negotiation and parts distribution. The implementation covered business functions including purchasing, fleet maintenance, parts distribution and inventory control across the specified geographic footprint. IBM Maximo served as the transactional and audit system for parts procurement and fleet parts logistics within Blue Bell Creameries Enterprise Asset Management environment.
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Enterprise Asset Management | ERP Services and Operations |
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2021 | 2021 |
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Blue Bell Creameries Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Blue Bell Creameries deployed Microsoft 365 as its Collaboration platform. Public-facing site references to Microsoft 365 indicate a tenant-backed deployment that extends beyond internal productivity to support corporate communication and content delivery workflows.
The Microsoft 365 rollout centers on core collaboration capabilities including Exchange Online for corporate email, SharePoint Online for intranet and document management, Microsoft Teams for synchronous collaboration, and OneDrive for endpoint file sync and personal storage. The deployment is described as a centralized Microsoft 365 tenant supporting Blue Bell Creameries' United States workforce of roughly 1500 employees, enabling collaboration, document versioning, and content publishing. Governance is implemented through centralized tenant administration with user provisioning, role based access controls, and content governance to manage publishing and compliance across corporate collaboration workflows.
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Blue Bell Creameries SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Supply Chain Management | SCM |
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2008 | 2009 |
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Blue Bell Creameries CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Data Management Platform | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Blue Bell Creameries PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Blue Bell Creameries IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2002 | 2002 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Blue Bell Creameries CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2011 | 2011 |
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IT Decision Makers and Key Stakeholders at Blue Bell Creameries
| First Name | Last Name | Title | Function | Department | Phone | |
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Facilities Maintenance Manager | Manager | Operations | |
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Fleet Parts Department Manager | Manager | Supply Chain | |
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Operations Manager | Manager | Finance | |
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Operations Manager | Manager | Finance | |
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Maintenance Manager | Manager | Finance | |
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President and CEO | CXO | Finance | |
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Quality Control Manager | Manager | Finance | |
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Apps Being Evaluated by Blue Bell Creameries Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Blue Bell Creameries IT executives and key decision makers. This section highlights Blue Bell Creameries's latest recorded technology evaluations, including Paycor Payroll for Payroll on 2025-03-20. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Blue Bell Creameries digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-03-20 | Blue Bell Creameries | Evaluated | Paycor | Paycor Payroll | Payroll | HCM |
FAQ - APPS RUN THE WORLD Blue Bell Creameries Technographics
Blue Bell Creameries is a Consumer Packaged Goods organization based in United States,
with around 1500 employees and annual revenues of $200.0 million.
Blue Bell Creameries operates a diverse technology stack with applications such as
Oracle E-Business Suite, IBM Maximo and Microsoft 365,
covering areas like ERP Financial, Enterprise Asset Management and Collaboration.
Blue Bell Creameries has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, IBM and Microsoft.
Blue Bell Creameries recently adopted applications including
Oracle E-Business Suite in 2022, Lotame DMP in 2022 and Eyeota DMP in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Blue Bell Creameries’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Blue Bell Creameries’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Blue Bell Creameries technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.