Blue Rock Construction
1275 Glenlivet Dr # 330,
Allentown, 18106, PA,
United States
Allentown, 18106, PA,
United States
1 610-481-9119
Construction and Real Estate
Blue Rock Construction Technographics
Blue Rock Construction Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Blue Rock Construction and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Blue Rock Construction employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Blue Rock Construction has purchased the following applications: ConstructConnect SmartBid for Construction Bidding in 2014, Intuit Mailchimp for Marketing Automation in 2016, Projects Analytics Asta PowerProject for Project Portfolio Management in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Blue Rock Construction is running and its propensity to invest more and deepen its relationship with ConstructConnect , Viewpoint Construction , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Blue Rock Construction revenues, which have grown to $60.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Blue Rock Construction intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Blue Rock Construction Tech Stack and Enterprise Applications
Blue Rock Construction ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ConstructConnect | Legacy | ConstructConnect SmartBid | Construction Bidding | ERP Services and Operations | n/a | 2014 | 2014 |
In 2014, Blue Rock Construction implemented ConstructConnect SmartBid to standardize Construction Bidding workflows across its preconstruction and estimating functions. The deployment targeted the companys U.S. operations and teams responsible for bid solicitation, subcontractor outreach, and document control, reflecting a midmarket configuration appropriate for a 350 employee construction and real estate firm.
ConstructConnect SmartBid was configured to manage bid solicitation, subcontractor invitation tracking, bid tabulation intake, and centralized document management, aligning with typical Construction Bidding capabilities. Implementations emphasized template-based bid packages, bidder qualification tracking, and electronic plan distribution, while leveraging SmartBid for structured bid submission and review processes.
Operational interoperability included integrations and file-level workflows with Microsoft Office to produce and consume bid documents and spreadsheets, and coordination with scheduling programs by personnel experienced with Microsoft Project and Asta for aligning preconstruction timelines with bid packages. Governance actions centered on centralizing the vendor directory, standardizing bid package templates, and establishing preconstruction and estimating workflow handoffs, with on-the-job use expectations tied to staff knowledge of Microsoft Office, SmartBid, and scheduling tools.
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Construction ERP | ERP Services and Operations |
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2016 | 2016 |
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Blue Rock Construction CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2016 | 2016 |
In 2016, Blue Rock Construction implemented Intuit Mailchimp as its Marketing Automation platform. The company uses Intuit Mailchimp on their website to capture contacts and run email campaigns supporting marketing and client outreach functions.
The deployment leverages core Marketing Automation capabilities including email campaign creation, subscriber list management, embedded website signup forms, segmentation, templated content, and automated drip workflows. Intuit Mailchimp is configured to host and deliver campaigns, manage subscriber groups, and collect opt-in data via site forms.
Operational ownership is assigned to Blue Rock Construction's marketing and business development teams, which manage list governance, consent capture workflows, campaign scheduling, and content templates. The operational scope focuses on customer facing marketing channels on the company website in the United States, with configuration centered on subscriber lifecycle management and campaign orchestration rather than broader back office systems.
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Blue Rock Construction PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Projects Analytics | Legacy | Projects Analytics Asta PowerProject | Project Portfolio Management | PPM | n/a | 2014 | 2014 |
In 2014, Blue Rock Construction implemented Projects Analytics Asta PowerProject as a Project Portfolio Management solution to centralize scheduling and portfolio visibility across its construction and real estate operations. Blue Rock Construction deployed Projects Analytics Asta PowerProject to support project scheduling, preconstruction planning, and consolidated portfolio monitoring for its project delivery teams.
The implementation focused on core Project Portfolio Management capabilities, including enterprise scheduling, portfolio consolidation, baseline control, resource sequencing, and configurable schedule templates aligned to construction sequencing practices. Projects Analytics Asta PowerProject was configured to manage schedule versions, enforce baseline discipline, and support cross‑project critical path analysis typical of construction program scheduling.
Integrations and interoperability emphasized Microsoft Office for reporting and document exchange, SmartBid for bid solicitation workflow alignment, and schedule-level interoperability with Microsoft Project and Asta scheduling formats as noted in staff tooling experience. Operational coverage included preconstruction, estimating, project controls, and project management teams, reflecting adoption across Blue Rock Construction’s delivery and planning functions and supporting collaboration among those groups within the company.
Governance and rollout centered on standardized scheduling templates, schedule change control processes, and targeted training on scheduling programs and Microsoft Office integration. Rollout followed a functional sequencing that prioritized preconstruction and scheduling teams, and established schedule governance to align portfolio reporting and project planning practices.
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Project Portfolio Management | PPM |
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2014 | 2014 |
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Blue Rock Construction PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2021 | 2021 |
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Blue Rock Construction IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Blue Rock Construction
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Blue Rock Construction Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Blue Rock Construction IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Blue Rock Construction digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Blue Rock Construction Technographics
Blue Rock Construction is a Construction and Real Estate organization based in United States,
with around 350 employees and annual revenues of $60.0 million.
Blue Rock Construction operates a diverse technology stack with applications such as
ConstructConnect SmartBid, Intuit Mailchimp and Projects Analytics Asta PowerProject,
covering areas like Construction Bidding, Marketing Automation and Project Portfolio Management.
Blue Rock Construction has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as ConstructConnect, Intuit and Projects Analytics.
Blue Rock Construction recently adopted applications including
Twilio Sendgrid in 2021, Hostway in 2021 and Viewpoint ProContractor in 2016,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Blue Rock Construction’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Blue Rock Construction’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Blue Rock Construction technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.